Roblox turns court-ordered safeguards into a controlled under-13 ad network via SuperAwesome.
US and Canada viewers stack streaming subscriptions: 10+ services and $161 monthly spend hit highs, though many say they have too many services.
Personalization separates B2B leaders: One-to-one campaigns correlate with market share gains, exposing a widening execution gap.
JPMorgan and peers create a tokenized deposit rail to counter stablecoins and lock in funding.
New formats and ROAS guarantees aim to turn delivery app into larger commerce media player.
Rapid weight loss fuels new demand—and a costly spike in returns.
LA pop-up shows home goods retailers need more than AR to persuade shoppers to buy.
A Subway tie-in challenges DoorDash, and echoes an Amazon misstep.
US adults want to travel despite rising costs; perks deliver comfort and value.
Consumers may be leaning on debit as a key budget tool for discretionary purchases in economic headwinds.
New Tag-integrated wands play on social media trends for brand awareness.
J.D. Power’s suit warns banks that claims must match methodology, or they’ll pay in trust.
Loan searches start in-chat, routing qualified borrowers to its marketplace and lender network.
Chatbots now steer patient choice, surfacing providers with rich, accurate site data.
Pharma companies back rapid reviews to speed patient access, while opponents are concerned about transparency lapses and safety trade-offs.
HealthlineAI offers pharma marketers a new way to reach high-intent patients. But it must contend with consumers going to general-purpose chatbots for health info.
Edelman study finds falling confidence in doctors, CEOs, and government as Americans consult a wider mix of health information sources.
When Caitlin Clark suffered an injury that sidelined her for much of the 2025 season after a transformative 2024 rookie year, concerns emerged about the WNBA's trajectory. But the league proved resilient, with viewership recovering to 2024 levels by season's end despite an initial 55% drop in the two weeks following her injury, according to USA Today.
Nike reclaims cultural clout with the World Cup by embracing a viral casting miss
In today’s podcast episode, we discuss what the data says about young people actually going out and touching grass, what “logging off” really looks like, whether this trend is a temporary backlash or the beginning of a long-term cultural shift away from screens, and some of the best examples of brands taking note of this trend by creating real-world experiences. Join Senior Director of Podcasts and host Marcus Johnson, Vice President of Content Suzy Davidkhanian, Analyst Paola Flores-Marquez, and Senior Analyst Gadjo Sevilla. Listen wherever you get your podcasts, or watch on YouTube or Spotify.