Travel
Reports
Germany Digital Ad Spending by Industry 2019
Digital ad spending in Germany will approach €7.3 billion ($8.6 billion) this year—nearly 10% more than in 2018. The sectors we analyze—including automotive, consumer packaged goods (CPG), financial services, healthcare/pharma, retail and travel—will all see much higher spending on mobile ads.
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See AllUS Travel Digital Ad Spending 2019
A Search-Heavy Vertical Grows Its Overall Ad Budgets
Digital Ad Spending in Germany by Industry 2018
Forecasts and Statistics for Automotive, CPG, Financial Services, Retail, Travel
The Rise of China’s Omnichannel Luxury Consumers
How Ecommerce Is Changing the High-End Market
Interviews
WestJet's Chatbot Is an Ongoing Project—Not a One-Time Execution
Alfredo Tan, chief digital and innovation officer at WestJet, explains how the Canadian airline created its new chatbot Juliet and early signals of success.
Alfredo Tan
Chief Digital and Innovation Officer
WestJet
Charts
There are 385 charts about 'Travel'
Most Recent Charts
Consumer Spending Growth in China, by Sector, 2018-2023 (CAGR)
What Devices Do Business Travelers in Select Countries* Use to Book Business Trips? (% of respondents, March 2019)
Email Marketing Engagement for Hotels Worldwide, by Segmentation*, April 2018-April 2019
What Sources Do Internet Users in China Use to Obtain Overseas Travel Information? (% of respondents, Nov 2018)
Products/Services Purchased Digitally by Digital Buyers in Canada, March 2019 (% of respondents)
More On: Travel
See AllAd Spend on Travel in the US Is Growing Faster than Other Verticals
Aug 09, 2019
Travel is the sixth-largest industry in terms of ad spending in the US this year, according to our newest estimates. Rising competition and a strong economy are prompting travel companies to increase their ad budgets to capture a larger market share.
US: Travel Industry Surpasses CPG in Digital Ad Spending; Auto Falls Below Financial Services
Aug 02, 2019
We expect a shift in US digital ad spending next year, as economic factors weigh on certain industries. In 2020, financial services will displace the auto sector, while travel will surpass consumer packaged goods (CPG).
