Media

Need to understand consumer use of media, both digital and traditional, in the US and around the world? We follow what consumers are viewing, watching, reading, scrolling and listening to. We also look at video game users, virtual and augmented reality users, voice assistant and smart speaker users ... as well as digital music and podcast listeners. We cover the companies creating media and how they are adapting as consumer behavior shifts while also providing insights on a variety of questions such as:Show MoreShow More
  • What is the forecast for media spending?
  • How much of media spending is spent on TV, on digital?
  • What is the growth of media spending?

Interviews