Content Marketing
Reports
B2B Content Marketing 2018
As usage rates for B2B content marketing near saturation, marketers must refine their programs with innovative content that works across channels and emphasize revenue measurement in order to find success.
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Interviews
New Tools Help Brands Conquer Tricky Augmented Reality Landscape
Ed LaHood, CEO of augmented reality platform Thyng, talks about the state of the AR ecosystem, how it's changing and what that means for marketers.
Ed LaHood
CEO
Thyng
Charts
There are 566 charts about 'Content Marketing'
Most Recent Charts
What Sources of Data Do Companies Worldwide Use to Create Personalized/Targeted Content? (% of respondents, Aug 2018)
Which Type of Content Performs the Best for Companies Worldwide? (% of respondents, Aug 2018)
What Content Formats Perform the Best for Companies Worldwide? (% of respondents, Aug 2018)
Which Digital Channels Perform the Best for Companies Worldwide? (% of respondents, Aug 2018)
What Is the Most Important Content Strategy Objective for Companies Worldwide? (% of respondents, Aug 2018)
More On: Content Marketing
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Content Marketing Goof: Posting a 'Story' When Consumers Want a Coupon
Aug 10, 2018
A new survey finds a bit of common ground between marketers' priorities and consumers' preferences when it comes to content posted on social platforms.
What Content Distribution Channels Do Marketers in France Plan to Use? March 2018 (% of respondents)
Jun 21, 2018
Types of Content that US Marketers Promote in Marketing Videos, May 2018 (% of respondents)
Jun 13, 2018
Channels Used by US Marketers to Distribute Video Content Marketing, May 2018 (% of respondents)
Jun 13, 2018
The Value of Audience Attention—What Happens Before the Conversion | Tech-Talk Tuesday
Jun 12, 2018
eMarketer moderates a special presentation with Clare Carr, vice president of marketing at Parse.ly. Clare offers insights and best practices to help marketers understand what people are actually paying attention to, enough to convert, so they can replicate it.
