Get the correct answers to our Big Question quiz in the EMARKETER Daily newsletter. From ad dollar spend to influencers and connected TV, we deliver daily insights on media, marketing, and advertising. Not a subscriber? Sign up here and get our quizzes sent directly to your inbox to see if you can pick a winner.
What is the name of Roku’s new budget-friendly streaming service?
A) Ahoy B) Grits C) Yee Haw D) Howdy
The streaming service is now offering an ad-free plan for $2.99 per month.
McDonald’s just launched a nostalgia campaign that brings back its original mascots from the McDonaldland era. Which of the following is not a McDonald’s mascot?
A) Grimace B) Colonel Mustard C) Birdie D) Mayor McCheese
After over 20 years of retirement, McDonald’s is bringing back its classic mascots through a McDonaldland meal and multichannel campaign, according to a press release.
True or false? The majority of creators earn below the annual living wage in the US, according to an Influencer Marketing Hub report.
True. Of the 127 million creators worldwide, nearly 57% earn less than the US living wage of $44,000 for content creation alone, per the report.
In its latest campaigns, Domino’s compares the price of its pizza to which of the following food items?
A) Burgers B) Chicken sandwiches C) McDonald’s Snack Wraps D) Burrito bowls
In the campaign “Who Likes Pizza?," Domino’s delivers $6.99 fast food burgers to a kids’ birthday party, where the kids are disappointed by the small portions. The brand then contrasts them with their pizzas, which are the same price.
True or false? Reality TV viewers are more likely than non-viewers to have a positive perception of a brand that uses AI in its advertising.
True. In fact, reality TV viewers are five times more likely than non-viewers to think positively about a brand that uses AI in its ads, according to CivicScience.
Behr is partnering with Pinterest and 29 influencers to promote its ninth annual Color of the Year, which is …
A) Hidden Gem B) Desert Echo C) Moss Reverie D) Velvet Dusk
Behr’s Color of The Year, Hidden Gem, is a “moody jade green” designed to “jolt DIYers out of their beige rut,” according to MediaPost.
Which of the following is the top recipient of AI chatbot referral traffic?
A) Facebook B) Reddit C) Wikipedia D) YouTube
YouTube is the top recipient of AI chatbot referral traffic, receiving over three times as much traffic than Facebook or Wikipedia, according to May 2025 data from Similarweb.
Which beverage brand has launched a “100 Degrees, 100% Off” campaign, which offers consumers a free drink when the temperature reaches over 100 degrees?
A) Starry B) Capri-Sun C) Polar Seltzer D) Celsius
Starry’s latest digital campaign will be complemented by real-time activations in Atlanta, Charlotte, and Miami, as well as OOH advertising across the three cities, as reported by MediaPost. “100 Degrees, 100% Off” will also be supported by an influencer marketing campaign featuring partnerships with local and national influencers.
True or false? The percentage of streaming TVs using seven or more apps increased from April 2024 to March 2025?
True. Some 12% of streaming TVs used 7+ apps in April 2024, compared with 14% of TVs in March 2025, according to data from Inscape.
Which drink is not featured in YouGov's most recent top five list of popular beverages in the US?
A) Gatorade B) Lipton Ice Tea C) Sprite D) Coca-Cola
When polling people's positive opinions of beverages, YouGov's Q2 2025 rankings have Gatorade in the number seven slot.
True or false? The percentage of Gen Alpha social media users using social media to meet new people has declined since 2021.
True. The number of Gen Alphas using social media to meet new people declined 16% from 2021 to 2025, according to data from GWI.
Netflix recently revealed that it used “the very first generative AI final footage to appear on screen” on which new show?
A) "Too Much" B) "Squid Games" C) "The Survivors" D) "The Eternaut"
At Netflix's post-results conference call, co-CEO Ted Sarandos said that the platform used genAI in the production of Argentine show “The Eternaut” (“El Eternauta”) during a scene in which a building collapses. Sarandos said using AI finished the scene 10x faster than with traditional effects and that it cost less.
True or false? Gen Z is more influenced than other generations by the ads played during podcasts.
True. 61% of Gen Zers say the products they purchase are at least somewhat influenced by podcast ads, compared to 44% of the general population, according to CivicScience.
True or false? Nearly half (49%) of US parents now start Christmas shopping in December.
False. 49% of US parents now start their shopping in November, according to SuperAwesome’s holiday report.
Insurance provider The General is tackling Gen Z driving anxiety through a collaboration with which of the following platforms?
A) TikTok Shop B) BetterHelp C) Fortnite D) Twitch
The Fortnite game prepares players for their road tests using real-world driving locations, according to a press release.
Which of the following actresses stars in Olipop’s “Soda Stories” campaign?
A) Kristin Chenoweth B) Maya Rudolph C) Zendaya D) Jennifer Garner
The campaign series features celebrities who recall childhood memories around soda, and when they traded in that habit for healthier alternatives.
Which brand’s latest ad campaign was shot inside a "classic" shopping mall?
A) American Eagle B) Auntie Anne’s C) Jamba Juice D) Pacsun
Pacsun’s fall campaign, “Denim Days,” spotlights the brand’s denim collection while paying tribute to mall culture, according to a press release.
Sprite’s new campaign taps into Gen Z’s love for which of the following?
A) Spicy food B) Bubble tea C) Sour candy D) Matcha
Sprite just launched its “Hurts Real Good” campaign, which encourages consumers to pair the lemon-lime soda with spicy foods.
What percentage of consumers would consider switching to a single provider that bundles services like streaming, music, and smart home?
A) 41% B) 66% C) 78% D) 82%
41% of American consumers feel that keeping track of their subscriptions is a challenge, and two-thirds (66%) would be interested in a bundled plan, per Horowitz research.
Which brand is partnering with Snapchat on a back-to-school campaign that will feature over 800 store locations as Promoted Places on the Snap Map?
A) American Eagle B) Gap C) Urban Outfitters D) Abercrombie & Fitch
American Eagle locations will be marked on the Snap Map with a unique emoji, which users can click to learn more about that particular store or shop online, as reported by MediaPost.
What is brand marketers’ most cited roadblock to influencer marketing success?
A) Finding new creators B) Measuring creator performance C) Driving revenues D) Inadequate budget
Nearly a third (32%) of brand marketers worldwide say measuring creator performance is a roadblock to influencer marketing success, according to August 2024 data from CreatorIQ. Some 29% struggle with finding new creators, 26% with driving revenues, and 24% cite inadequate budget.
What percentage of consumers say their TV is sometimes on when no one is sitting in front of it?
A) 9% B) 19% C) 29% D) 39%
Nearly a third (29%) of US consumers say their TV is sometimes on when no one is sitting in front of it, and 6% say their TV is on all the time, according to a recent report from Hub Entertainment Research.
What do business leaders worldwide say is their most pressing customer engagement challenge in 2025?
A) Protecting customer data B) Addressing disconnected customer journeys C) Navigating complex regulations D) Balancing security and the customer experience
Nearly half (49%) of business leaders worldwide say balancing security and the customer experience is their most pressing customer engagement challenge, according to February 2025 data from Twilio.
What’s the top reason why consumers don’t go see movies in theaters more often?
A) Ticket prices B) It’s more convenient to watch at home C) Lack of interest in movies shown D) The crowds
Some 30% of US adults say their lack of interest in movies shown is the main reason they don’t go to the movies more, according to CivicScience. Ticket prices (27%), the convenience of watching at home (20%), and not liking crowds (16%) were also listed as major reasons.
Rank the following top global brands in terms of brand value:
A) Amazon B) Apple C) Microsoft D) Google
By brand value, the correct ranking from biggest to smallest is Apple, Google, Microsoft, Amazon, according to data from Kantar.
True or false? More than 80% of US agency and brand-side advertisers are advertising on podcasts.
False, but it’s close! Some 78% of US agency and brand-side advertisers advertise on podcasts as of June 2025, per data from Cumulus Media, Signal Hill Insights, and Advertiser Perceptions.
True or false? More than one-quarter of millennial and Gen Z US travelers use generative AI to plan trips.
False. Among US millennials and Gen Zers, 23% use generative AI to plan trips, per Deloitte.
Which site is the top recipient of AI chatbot referral traffic?
A) Facebook B) Wikipedia C) YouTube D) Reddit
YouTube has the most referral traffic driven by AI chatbots, according to a May 2025 study from Similarweb.
True or false? More gamers actively ignore in-game advertisements than find them helpful.
False. Actually, US and UK gamers are just as likely to find in-game ads helpful (32%) as they are to actively ignore them (32%), according to May 2025 data from Attest.
YouTube has increased the minimum age required to live stream to …
A) 12 years B) 14 years C) 16 years D) 18 years
Creators will need to be 16 or older to live stream on YouTube, as reported by MediaPost. The previous minimum age was 13. In addition, live streams featuring 13- to 15-year-olds who aren’t visibly accompanied by an adult may have their live chat disabled.
Some 39% of marketers believe consumers will make which of the following changes this year, per a recent Brandwatch report?
A) Attend more in-person events B) Watch more reality TV C) Eat healthier D) Use social media less
Many marketers agree that consumers want to spend less time on social media. Online conversations about “dumb phones,” or phones with only basic features like calling and texting, increased 43% from October 1, 2023 to September 30, 2024, per the report.
What is the top reason marketers aren’t investing in more AI adoption, per a 2025 Forrester report?
A) Difficulty integrating with existing systems B) Privacy and regulatory concerns C) Lack of skills and expertise D) Data quality and visibility
72% of marketers say lack of skills and expertise when implementing AI is holding them back, per the report.
True or false? Consumers use YouTube for podcasts more often than other platforms.
False. While YouTube is the leading podcast platform, audio remains the primary mode of podcast consumption (58%) and 61% of consumers use a platform other than YouTube most often, per a Westwood One Audio report.
Google is testing a new capability in AI mode that allows users to …
A) Have a voice conversation with a chatbot B) Generate custom images based on text prompts C) Automatically summarize YouTube videos while watching D) Use AR to visualize answers in real life
Google’s Search Live capability allows users to have back-and-forth voice conversations with a chatbot, according to The Verge.
Which of the following corporations is a sponsor of Inkwell Beach, an activation that champions inclusion at Cannes Lions?
A) Kraft-Heinz B) Pepsico C) Mondelez International D) The Coca-Cola Company
Inkwell Beach, which this year will cover topics like equitable wellness and access to AI, is backed by brand sponsors including Kraft-Heinz, TikTok, and Yahoo!
What percentage of US LGBTQ adults believe companies participate in Pride Month to help their business?
A) 38% B) 48% C) 58% D) 68%
Over two-thirds (68%) of LGBTQ adults think all or most companies participate in Pride to help their business, according to a January survey from Pew Research Center. Some 35% believe companies feel pressure to support LGBTQ people, and only 16% believe that all or most companies have a genuine desire to celebrate LGBTQ people.
Nearly 40% of consumers have cancelled a streaming service subscription in the past 12 months, according to Attest. Which of the following has the highest sustained rate of cancellation?
A) Disney+ B) Netflix C) Hulu D) Paramount+
Some 10% of respondents have cancelled their Netflix subscription, the most cancelled subscription, followed by Disney+ (9%), Hulu (9%), and Paramount+ (8%), according to Attest.
True or false? Less than half of US grocery retail executives are worried about competition from third-party apps.
False. In fact, over half (53%) are worried about competition from third-party grocery shopping apps, according to June 2024 data from Deloitte.
Cannes trivia: What year did the first Cannes Lions Festival of Creativity take place?
A) 1922 B) 1954 C) 1984 D) 1999
The first International Ad Festival, which would come to be known as the Cannes Lions Festival of Creativity, took place in Venice in 1954. It moved to Cannes permanently in 1984.
Ready for Cannes? Prep with some trivia. What percentage of entrants win a Cannes Lions trophy?
A) Less than 1% B) 3% C) 10% D) 25%
About 3% of entrants win an award at Cannes Lions, according to Ad Age.
Road to Cannes: As marketers get ready for Cannes, they’re eyeing strategies for the rest of the year. True or false? The No. 1 way marketers measure their results is through marketing mix modeling.
False. A/B testing, campaign experimentation, and budget vs. actual spend tracking lead the way in measurement tactics, according to a September 2024 survey from Supermetrics.
What trend do senior agency professionals expect to shape the next decade of digital marketing?
A) AI B) First-party data C) Influencers and creators D) Short-form video
Some 81% of senior marketers worldwide agree AI will shape the next decade of marketing, per Basis technologies.
Oura Ring’s new ad spot about the ability to help track stress features a stunt from what movie?
A) "Final Destination Bloodlines" B) "Mission Impossible" C) "Lilo & Stitch" D) "Sinners"
The ad features Tom Cruise climbing out of a plane midflight in the new "Mission Impossible" film.
YouTube is the most popular platform among kids worldwide, per a Kaspersky survey. What type of content do they search for most?
A) Gaming influencers B) Music C) Cartoons D) ASMR
Music was their most popular search query on YouTube between April and May (21.1%), up from fourth place with 17.1% last year, per the study.
Which brand just launched its first entirely creator-made campaign?
A) Oreo B) Dove C) E.l.f Beauty D) Liquid I.V.
Dove’s global out-of-home (OOH) campaign #ShareTheFirst includes creator content without studios or added production, per a press release.
Which brand just launched its campaign “Summer Like It’s 1999,” which claims to bring back grocery prices from that year?
A) Uber Eats B) Walmart C) Aldi D) Instacart
Instacart is selling customers snacks including Lunchables, Capri Sun, and Kool-Aid for 47.2% off, which brings these products down to their grocery store prices from 1999, according to a press release.
Which brand recently launched its largest media campaign to date, promising its product can help consumers through a range of activities, including trips to the gym, picking their kids up after school, and attending social gatherings?
A) Celsius B) Liquid IV C) RXBAR D) Perfect Bar
The brand's latest campaign, “LIVE.FIT.GO,” breaks away from the typical athlete sports drink collaboration to represent everyday people with busy schedules.
One in 3 Gen Zers follow recommendations from which type of influencer, according to a Whop survey?
A) De-influencers B) Healthcare influencers C) AI-generated influencers D) Financial influencers
Two in 5 young people follow AI influencers, and one in three Gen Zers make purchasing decisions based on their recommendations, per the survey.
Which of the following social media companies saw ad revenues grow the fastest in Q1?
A) Meta B) Snap C) Reddit D) Pinterest
Reddit ad revenues grew by 61.0% YoY in Q1, outpacing the other companies listed.
True or false: The majority of Gen Zers share their location with friends via mobile.
True. Some 65% of Gen Zers share their location with people, per CivicScience, and most of those that do so share it with multiple people.
Was this email forwarded to you? Sign up here.
Costco is the brand most preferred by Democrats, according to the Axios Harris Poll 100. What is the brand most preferred by Republicans?
A) Chick-fil-A B) Arizona C) John Deere D) Hobby Lobby
Chick-fil-A is the brand most preferred by Republicans, according to the Axios Harris Poll 100.
Was this email forwarded to you? Sign up here.
Which company accounts for the highest share of TV viewing?
A) Disney B) NBCUniversal C) Netflix D) YouTube
YouTube maintained top spot in Nielsen’s April 2025 Distributor Gauge Report.
Netflix’s upcoming “House of Streams” is a reality show where content creators compete for what?
A) Verification B) Followers C) Nothing, just vibes D) Bitcoin
“House of Streams” will be centered around streamers and content creators as the divide between online creators and other forms of media blurs.
US social media users are most likely to follow brand accounts for what reason?
A) News about sales B) Entertainment C) Learning about new products
News about promotions, sales, and discounts is the leading reason US social media users follow a brand account on social media, according to Emplifi. But entertainment and learning about new products and product updates are also popular reasons for following brand accounts.
Oscar Mayer is doing what with its iconic Weinermobiles?
A) Making them from real pork B) Constructing them from LEGO C) Racing them D) Crashing them
Oscar Mayer is racing its Weinermobiles ahead of the Indy 500. And yes, we will be tuning into the Wienie 500.
Marketers are most likely to be in which stage of AI implementation?
A) Understanding B) Piloting C) Scaling
Some 46% of marketers are in the piloting stage, compared to 40% in the understanding stage and 14% in the scaling stage, according to The Marketing AI Institute and SmarterX.
What is the No. 1 method marketers currently use to measure marketing results?
A) A/B testing B) Budget vs. actual spend tracking C) MMM D) CPA tracking
A/B testing and budget vs. actual spend tracking tied for first place among methods marketers worldwide use to measure marketing results, according to September 2024 data from Supermetrics.
Which of the following brands just tapped dog influencers Miss Peaches as its latest brand ambassador?
A) Taco Bell B) Loverboy C) Lucky One Lemonade D) Tito’s Vodka
High Noon’s Lucky One Lemonade was created in collaboration with Miss Peaches, a dog with 1.5 million Instagram followers who calls herself “America’s Favorite Pitbull,” according to a press release.
Which generation is most likely to stop using or purchasing from a brand that doesn’t align with their personal beliefs?
A) Gen Z B) Millennials C) Gen X D) Baby boomers
Some 29% of baby boomers will stop buying from a brand that doesn’t align with their personal beliefs, versus 27% of Gen Zers, 24% of millennials, and 24% of Gen Xers, according March 2025 data from Ad Age and The Harris Poll.
Which airline just unveiled a Dunkin’-themed livery to celebrate its partnership with the brand?
A) Ryanair B) Spirit Airlines C) Frontier Airlines D) JetBlue
The Dunkin’-themed aircraft “Brewing Altitude” honors JetBlue’s partnership with the brand and their shared Boston roots, according to a press release.
True or false? A large majority of Linkedin’s top 100 B2B creators are male.
True. Male creators make up the majority (72.9%) of Linkedin’s top 100 B2B accounts, while women only make up 27.1%, according to an Influencer Marketing Factory study.
Which of the following brands recently launched an ad campaign that emphasizes grandmotherly wisdom over AI?
A) Stouffer’s B) Del Real Foods C) Betty Crocker D) Goya
In its latest spot, “Abuela Intelligence,” Del Real Foods features grandmothers with headsets in a call room, who offer cooking tips and relationship advice.
True or false? The number of US consumers that agree social media influencers inspire them to make positive life changes has increased since 2022?
True. Some 41% of US consumers say social media influencers inspire them to make positive life changes, up from 24% in 2022, according to research from Mintel.
What percentage of US adults believe ads should always have some sort of marking or label when AI is used to make it?
A) 40% B) 50% C) 60% D) 70%
Six in 10 adults want AI-generated ads to have a marking or label, 21% say ads should only have a label if AI played a significant role, and 19% say ads should never require a label if AI is involved, according to CivicScience.
What percentage of US travelers have picked or want to pick a travel destination because of a favorite TV show or movie?
A) 25% B) 50% C) 70% D) 75%
Some 40% of travelers have participated in “set-jetting” and 30% want to, according to Barclay’s 2025 Travel Rewards and Loyalty Report.
What percentage of martech and marketing operations leaders say most AI tools integrate well with their current platforms?
A) 13.5% B) 23.5% C) 33.5% D) 43.5%
Less than 15% of martech and marketing operations leaders say AI tools integrate well with their current platforms, according to data from chiefmartec and MartechTribe. Some 29.2% say they’ve had some minor challenges, but AI integrations are mostly functional, 15.6% say there are significant integration hurdles requiring workarounds, and 14.6% say AI tools don’t integrate well with their martech stack.
What percentage of women’s daily audio listening time is spent with music?
A) 47% B) 57% C) 67% D) 77%
Over three-quarters (77%) of women’s daily audio listening time is spent with music, according to a recent report from Edison Research and SiriusXM Media.
True or false? The majority of TV viewing time in Q1 was spent on ad-free platforms.
False; 72% of TV viewing in Q1 2025 was ad-supported, according to Nielsen data.
May 1, 2025
How did the US ad market change in March compared to the previous year?
A) It grew B) It fell C) It stayed the same
Ad spend grew by 7.8% YoY in March, according to Guideline.
ChatGPT currently ranks as the top free app on both Google Play and Apple’s App Store. Which is the top paid app?
A) Balatro B) Minecraft C) Stardew Valley D) Procreate
Minecraft is currently the top paid app, according to appfigures, thanks to a boost from the recent "Minecraft Movie."
True or false? Digital video will surpass linear TV in share of ad spend for the first time this year.
False, but only because that technically happened last year, according to the Interactive Advertising Bureau, Guideline, and Advertising Perceptions.
How much of US adults’ smartphone time is spent playing mobile games?
A) 2% B) 5% C) 11% D) 44%
Of the time US adults spend with mobile, an average of 10.8%, or 26 minutes per day, is spent gaming, per our January 2025 forecast.
To promote his new album, “SABLE, fABLE,” musician Bon Iver has a slew of new brand collaborations. Which of the following is not one of them?
A) SABLE Black Sesame Hojicha Latte
B) SABLE, fABLE Smoked Salmon Duo
C) The SABLE fABLE Retreat
D) SABLE, fABLE notebooks
Bon Iver is teaming up with small brands on everything from coffee to canned salmon, but not on any kind of retreat … as of yet.
One in 5 marketers plan to completely cut investments in what platform in 2025, according to Hubspot’s Global Social Media Trends Report?
A) X B) BeReal C) Facebook D) Threads
While they’re deprioritizing Facebook, 34% of B2C marketers plan to increase their investments in TikTok, and 31% in Instagram, according to the report.
Which of the following series did not make March's list of the 10 most watched streaming shows, according to Nielsen data?
A) “Reacher” B) “The Studio” C) “Love is Blind” D) “Family Guy”
Prime Video’s “Reacher” topped the list with 6.6 billion views last month, and the top 10 included shows across seven different streaming services, according to Nielsen.
Which kids brand just launched its first creative campaign, which honors parents and caregivers?
A) CoComelon B) Paw Patrol C) Roblox D) Bluey
The CoComelon Can Help campaign highlights how parents can use the YouTube channel to encourage their kids to complete daunting tasks like brushing their teeth, taking a bath, and going to bed on time.
Who narrates Gatorade’s latest campaign, ‘Lose More. Win More,’ which features athletes including Caitlin Clark and A’ja Wilson?
A) Katy Perry B) Kendrick Lamar C) Ariana Grande D) Walton Goggins
Lamar, whose song “Peakaboo” is also soundtracked in the commercial, is the first musician to appear in a Gatorade campaign.
Which country watches more cable TV?
A) United States B) Poland
In Poland, traditional cable TV represents 33.2% of total TV viewing time, while streaming represents just 8.2%, according to Nielsen data. In the US, streaming commands a 38.3% share of TV viewing time, while cable comes in at 28.1%.
Which generation are the most frequent users of voice assistants?
A) Gen Z B) Millennials C) Gen X D) Baby boomers
Over a third (34%) of millennials use a voice assistant every week, making them the most frequent users of the tech, according to GWI.
Which of the following was ranked teens’ favorite influencer in Piper Sandler’s spring 2025 “Taking Stock With Teens” survey?
A) Alix Earle B) MrBeast C) LeBron James D) Kai Cenat
Lebron James took the top spot, followed by Alix Earle, MrBeast, Kai Centa, and CoryxKenshin. Lebron was also ranked teens’ top favorite celebrity. April 15, 2025
Google has developed a large language model to help scientists better understand …
A) Chimpanzees B) Dogs C) Dolphins D) Birds
Google’s DolphinGemma is a foundational AI model trained to learn the structure of dolphin vocalizations and generate novel dolphin-like sound sequences.
Which of the following is the most popular definition of ROI among advertisers?
A) Sales directly resulting from the ad campaign B) Improved brand awareness and recall C) Increase in website traffic and engagement D) A combination of factors
Nearly a quarter (23%) of US advertisers define ROI as sales directly resulting from an ad campaign, according to December 2024 data from Advertiser Perceptions. Some 15% define it as improved brand awareness and recall and another 15% define it as an increase in website traffic and engagement, while 17% define it as some combination of factors including the above.
Social media app BeReal is back in the news after doing what?
A) Hitting 100M users B) Launching ads C) Going public D) Acquiring TikTok
BeReal is finally rolling out ads in the US. The platform has about 40 million users worldwide, according to TechCrunch.
While many tariffs have been paused, their future remains up in the air. If heavy tariffs are enacted, US social media ad spend will decline by how much versus our existing forecast?
A) 1% B) 5% C) 8% D) 10%
With heavy tariffs, US social media ad spend could decline by up to $10 billion, or 10%, versus our existing forecast. Read more in our Impact of Tariffs on US Businesses report.
True or false? More than half of Gen Zers use generative AI weekly.
False. Some 47% use generative AI weekly, with many anxious about use of the technology, according to the Walton Family Foundation and Gallup.
Gen Zers are gravitating toward which nostalgic corner of the internet?
A) MySpace B) LiveJournal C) Tumblr D) StumbleUpon
Gen Zers are looking to Tumblr, Business Insider reported.
Which of the following companies has not reportedly made a move to potentially purchase TikTok’s US business?
A) Amazon B) AppLovin C) Blackstone D) ExxonMobil
The ExxonMobil-TikTok conglomerate is unlikely to exist, but a buy from Amazon, AppLovin, or Blackstone could be in the cards.
Verizon is poking fun at which celebrity’s dating history in its new campaign?
A) Justin Bieber B) Pete Davidson C) John Mayer D) Leonardo DiCaprio
While Verizon says that Pete Davidson can never commit to a long-term relationship, the brand claims he can commit to its three-year price lock guarantee program in its new spot.
Which of the following celebrities is not featured in haircare brand Olaplex’s latest marketing campaign?
A) Sabrina Carpenter B) Sydney McLaughlin-Levrone C) Jenna Lyons D) Nicola Coughlan
The shampoo and conditioner brand’s “Designed to Defy” campaign is focused on the importance of “a healthy foundation” in styling hair, according to a press release.
Some 79% of Gen Z said adding which of the following features to streaming services would increase their CTV consumption, according to a Toluna survey?
A) Short-form content B) Shoppable ads C) Direct messaging D) AI-generated content recommendations
79% of US Gen Z consumers would increase their weekly usage of a streaming service app if it offered free, short-form content, according to the study.
Which of the following is not a flavor in Olipop’s fake product line, which the brand released in partnership with Hidden Valley for April Fool’s Day?
A) Hot Honey Ranch B) Jalapeňo Ranch C) Green Goddess Ranch D) Ranch
The prebiotic soda brand sent creators its “Ranch Lovers Pack” to generate buzz on social media, which are regular Olipop cans wrapped in Hidden Valley Ranch branding.
You've read 0 of 2 free articles this month.
One Liberty Plaza9th FloorNew York, NY 100061-800-405-0844
1-800-405-0844sales@emarketer.com