Technology
Reports
Report by Yoram Wurmser and Jasmine Enberg Feb 26, 2019
Getting Ready for 5G
5G is coming amidst a wave of hype. How much of the hype is warranted? This report takes a look at the reality of 5G and what it will mean for marketers, developers and media companies.
View this ReportInterviews
WestJet's Chatbot Is an Ongoing Project—Not a One-Time Execution
Alfredo Tan, chief digital and innovation officer at WestJet, explains how the Canadian airline created its new chatbot Juliet and early signals of success.
Alfredo Tan
Chief Digital and Innovation Officer
WestJet
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There are 257 charts about 'Technology'
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How Far Ahead Do CMOs Worldwide Plan Their Marketing Strategy? (years, by industry, May 2019)
What Emerging Technologies Do Companies Worldwide Already Use or Anticipate Using to Deliver a Better Customer Experience? (% of respondents, May 2019)
Current Stage of Privacy Technology Product Purchasing at Companies Worldwide, March 2019 (% of respondents)
Product/Service Categories that Digital Buyers in France Have Purchased Digitally, Dec 2018 (% of respondents)
Functions Where More than Half of Processes Have Been Automated at Companies Worldwide, May 2019 (% of respondents)
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Data Managers Feel Overwhelmed by Abundance of Tools
Mar 20, 2019
Having too many data management systems in use is a daily challenge for 40% of the decision-makers and data managers Vanson Bourne and Veritas surveyed. A similar number of respondents said there are too many data sources to make sense of.