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The Weekly Listen: Digital North Korea, Climbing Raccoons, Venmo Challenge Jun 17
In this week's 'Behind the Numbers' week in review podcast, we unearth the digital data behind the week's headlines, and take a look ahead to what's in store next week.
Were you paying attention this week? Show us and brag! Take our new Weekly Data IQ Test and flex your digital marketing and advertising acumen.
We used eMarketer data to take a deeper look and offer more clarity into Mary Meeker's recent annual internet trends report.
Now that AT&T's bid for Time Warner has been cleared, what other combinations may go through? In the latest episode of eMarketer's "Behind the Numbers" podcast, we discuss the shifting landscape and how will it affect the ways that viewers access and consume programming.
One of the biggest issues advertisers have with the ad supply chain is that it's too complex. Its convoluted nature allows unscrupulous middlemen to hide their shady tricks, and makes it harder to police ad fraud.
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Peer-to-peer service Zelle will grow more than 73% this year to reach 27.4 million US users, ahead of Venmo and Square Cash, according to eMarketer's latest forecast.
Around the world, the 2018 FIFA World Cup will be watched via streaming, social and mobile, and through a virtual reality 360-degree VOD experience.
A survey from Syzygy indicates that while users may be getting more fed up with careless approaches to data security, many aren’t above taking some cash to ease their worries.