Ad fraud remains a top concern for those running mobile campaigns. A new report by Singular found that solutions include rule-based and statistical methods.
A scan of data from around the world
Corey Coates, co-founder and chief expectations manager at Podfly Productions, discusses Canada's podcast space.
There’s nothing like spending the holidays with your loved ones, or—as a new study from Tapjoy reveals—with a mobile game.
High quality demographic data? We've got that.
Start your day with info you can trust and data you can use.
In the fifth and final episode of our "Critical Challenges" series, we dig into the topic of brand safety, featuring highlights from our one-to-one interviews with top marketing executives from around the world.
Germaine Ng Ferguson, general manager of integrated solutions and analysis at Singapore-based telecom StarHub, discusses why brands are demanding too much from campaign metrics.
A survey of US mobile phone users finds that the more time respondents spend on their devices, the more likely they are to report troubled relationships.