Retail & Ecommerce


Juan Lavista, LATAM marketing and insights head at MercadoLibre Advertising, speaks with eMarketer vice president of business development Marissa Coslov about the ecommerce technology firm's response to the coronavirus pandemic, how marketers are adjusting their advertising campaigns in the wake of the crisis, and the most searched products in Latin America. Made possible by Salesforce.

Online Grocers Are Still Feeling the Heat in the UK

In less than two weeks' time, the coronavirus pandemic completely changed the ways in which millions of UK residents grocery shop and order food.

The Weekly Listen: New Video Streaming Services, Online Grocers' Future and a Reversed Techlash

eMarketer principal analyst Mark Dolliver and junior analyst Blake Droesch discuss whether people will have an appetite for the upcoming video streaming services, the future of online grocers, if the pandemic has eased the techlash, examples of companies building goodwill, whether it's OK to always wear pajamas when working from home, and more.

COVID-19’s Impact on Businesses and Consumers in Latin America

Latin America and the Caribbean account for 2.6% of confirmed coronavirus cases worldwide (roughly 33,000 people as of April 5, Johns Hopkins University data updated hourly), but businesses and consumers have already started feeling the impact of the virus as governments attempt to contain the pandemic and mitigate potential economic downturns. Here's what you need to know.

Coronavirus Catapults Grocery Ecommerce in the UK, but Online Grocers Struggle to Meet Demand

Amid the countless (mostly unpleasant) surprises brought on by the coronavirus pandemic, one development was entirely predictable: the surge in online ordering of groceries and other essential items.

Is China’s Retail Industry on the Upswing?

In a signal that it has flattened the curve, China reported zero new domestically transmitted cases of COVID-19 in the mainland last month, though that may slightly change as there have been cases brought back by overseas returnees. (Additionally, there is some speculation around the accuracy of these reports.) Editors Note: Since this article's original publication, one county in China has gone into total lockdown again amid fear of a second wave of COVID-19 cases.

Not only is the number of connected consumers increasing, but they're also engaging with products across a variety of categories, from appliances and cars to security systems and wearables, according to InMobi research.

COVID-19 Has Ground Tourism to a Halt. Now What?

eMarketer principal analyst Nicole Perrin discusses how the coronavirus will impact tourism. How will it change airlines, accommodation and travel-related ad spending? She then discusses what will happen to movie theaters and ride-hailing services as the pandemic takes hold.

Coronavirus in the UK: Hospitality Industry in Crisis Despite Digital Options

The coronavirus pandemic is touching all aspects of daily life in the UK and around the world. From an industry perspective, those most affected thus far rely on movement of people, particularly travel and hospitality. Some have been able to adapt to this new reality, sustained largely by digital, but the hospitality sector is grappling with an environment where human contact of any kind is becoming increasingly limited, even when mediated by digital.

The Weekly Listen: How COVID-19 Affects Grocery Delivery, Forces New Innovations and Brings Out Best (and Worst) of Companies

eMarketer principal analysts Nicole Perrin and Andrew Lipsman, along with vice president of content studio Paul Verna, examine the ongoing effects of the COVID-19 pandemic on grocery delivery, highlight how companies and individuals are coming up with innovative solutions, and point out examples of positive, and not-so-positive, corporate responses.

How COVID-19 Is Fast-Tracking Emerging Tech

While the COVID-19 pandemic is creating a major drag on the global economy, it’s helping to accelerate the development and commercialization of several emerging technologies that have, until now, received lukewarm public and/or government support.

The Coronavirus Will Cause a Lasting Step Change in Grocery Ecommerce

With the impact of the coronavirus still ricocheting throughout the economy, it can be difficult to envision retail one day returning to normal. And yet, somehow it will—and much of it will look virtually indistinguishable from the pre-crisis reality. But certain changes in consumer behavior will be lasting.

US Direct-to-Consumer Ecommerce Sales Will Rise to Nearly $18 Billion in 2020

For the first time, we are breaking out direct-to-consumer (D2C) ecommerce sales. We define D2C companies as digitally native brands that started as independent online retailers selling directly to consumers. Our estimates exclude travel and event tickets, payments (such as bill pay, taxes or money transfers), food or drink services, gambling and other vice good sales.

Meal kits are experiencing an uptick in popularity as more people practice social distancing and turn to alternatives to limit their grocery store shopping.

eMarketer research analyst Matteo Ceurvels discusses the impact of the coronavirus pandemic in Latin America. He breaks down the latest developments on consumer behavior and business operations in Argentina, Brazil, Peru and more. Watch now in English and Spanish.

Sizing Up COVID-19's Impact on Retail

eMarketer principal analyst Andrew Lipsman discusses the current wave of retail store closures, the seismic shift to online shopping and what retailers should be thinking about during this time. He then talks about why payments firm Square is opening a bank, how you can help your local restaurants and where to watch live streamed music concerts from home.

AI-powered discovery solutions are a must in today’s business environment, allowing marketers to deliver more accurate and relevant results to the buyer, while also increasing business conversions, according to Rightpoint.

Having experienced the frustrations of shopping for underwear and socks firsthand, Brian Berger, founder and CEO of men’s lifestyle brand Mack Weldon, set out to reinvent men’s basics.

With the exception of grocery stores and drugstores—which remain open—practically all other brick-and-mortar retail has seen a seismic drop in foot traffic before temporarily closing down their locations for the foreseeable future as the coronavirus pandemic continues to spread in the US. This is resulting in huge drops in revenue.

As Americans across the country prepared for major social distancing measures to mitigate the coronavirus pandemic, pantries—and inboxes—have never been so full.