In today’s podcast episode, we discuss what “wellness” means to Americans today, the relationship between the wellness movement and the traditional healthcare industry, and how brands and retailers are redesigning their offerings for wellness-conscious shoppers. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analysts Rajiv Leventhal and Beth Snyder Bulik. Listen wherever you get your podcasts, or watch on YouTube or Spotify.
Paid search ad clicks in the jobs and education industry fell 13.1% YoY in Q1 2026, a stark reversal from the same category's 254% growth in Q1 2025, according to an April report from Skai.
X grew US unique visitors from 132.5 million in June 2025 to 132.8 million in March 2026 while rivals Threads (-43%) and Bluesky (-44%) both lost ground, undercutting the "X exodus" narrative, according to a May 2026 Comscore report.
TikTok courts microdrama creators: Sundance tie-up trains short-form storytellers as brands eye booming, ad-ready series.
Roblox turns court-ordered safeguards into a controlled under-13 ad network via SuperAwesome.
US and Canada viewers stack streaming subscriptions: 10+ services and $161 monthly spend hit highs, though many say they have too many services.
Personalization separates B2B leaders: One-to-one campaigns correlate with market share gains, exposing a widening execution gap.
JPMorgan and peers create a tokenized deposit rail to counter stablecoins and lock in funding.
New formats and ROAS guarantees aim to turn delivery app into larger commerce media player.
Rapid weight loss fuels new demand—and a costly spike in returns.
LA pop-up shows home goods retailers need more than AR to persuade shoppers to buy.
A Subway tie-in challenges DoorDash, and echoes an Amazon misstep.
US adults want to travel despite rising costs; perks deliver comfort and value.
Consumers may be leaning on debit as a key budget tool for discretionary purchases in economic headwinds.
New Tag-integrated wands play on social media trends for brand awareness.
J.D. Power’s suit warns banks that claims must match methodology, or they’ll pay in trust.
Loan searches start in-chat, routing qualified borrowers to its marketplace and lender network.
Chatbots now steer patient choice, surfacing providers with rich, accurate site data.
Pharma companies back rapid reviews to speed patient access, while opponents are concerned about transparency lapses and safety trade-offs.
HealthlineAI offers pharma marketers a new way to reach high-intent patients. But it must contend with consumers going to general-purpose chatbots for health info.