Dentsu lowers 2026 forecast: Global ad growth dips to 5% as geopolitical tensions cloud planning and spending confidence.
Mailchimp’s malaise mirrors SaaS strain: AI fears rattle valuations, leaving brands to rethink reliance on per-seat tools.
Singles Day began as a prank at a Chinese university in 1993, when students created an "anti-Valentine's Day" to celebrate being single. Alibaba transformed it into a shopping holiday in 2009, and it has since become the world's largest retail event, complete with Taylor Swift performing at the 2019 Singles Day Gala.
An acquisition of The Very Group could speed growth, yet macro strain may cloud the upside.
Walmart, Instacart, and logistics startup Stord hope to benefit as brands try to compete with Amazon.
As multiracial audiences expand, brands ignoring them risk ceding revenues to rivals that don't.
Cash overindexes with older, ruraler, and lower-income consumers.
MoonPay’s early integration in the chatbot gives the platform an edge over rivals.
Asia-Pacific will be agentic commerce’s guinea pig as adoption outpaces Europe, US.
This positions SoFi more competitively as a lender and banking services provider.
This will push more Californians to forego insurance or leave.
Banks must offer creative incentives to drive mortgage business during this slowdown.
AI is becoming a common stop for second opinions after appointments, and the tech is influencing treatment decisions and follow-ups.
Pharma marketers are struggling to reach healthcare professionals through mass outreach, fueling demand for AI-powered personalization and specialty messaging in trusted HCP channels.
New deals add infectious disease research to its acquisition streak despite the government's mixed messages on vaccine policy.
OpenAI eyes small, local advertisers: New API, pixel tracking, and accessible pricing test whether chatbot ads can drive real actions.
58% of CFOs worldwide cite increasing AI technology investments as a top growth strategy, putting AI ahead of expanding product offerings (53%), hiring (47%), and new-market expansion (46%), according to a January survey from Coupa.
In today’s podcast episode, we discuss whether AI is actually wiping out entry-level jobs, how it’s changing marketing jobs, and whether employee backlash to AI is a flash in the pan or something deeper and more systemic. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Grace Harmon and Senior Analyst Gadjo Sevilla. Listen anywhere, or watch on YouTube or Spotify.
Starbucks, Target, and Uber are reconsidering their strategies as costs climb and investments underdeliver.
Meta’s Forum targets Reddit: AI Q&A plus data from millions of Facebook Groups could siphon casual users—and ad dollars—from Reddit’s threads