In today’s podcast episode, we discuss why we think Meta will surpass Google to become the world’s leading digital advertising business this year, whether Google can wrestle back control in the following years, and how close Amazon is to getting a shot at the title. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Forecasting Analysts Zach Goldner and Drew Spink. Listen anywhere, or watch on YouTube or Spotify.
More than half of retailers worldwide (53%) say consumers are increasingly price-sensitive, making it the top external challenge they face in-store, according to December 2025 data from Retail Systems Research.
Nearly 4 in 5 marketers worldwide (78%) say they need more personalized content than they're able to produce, making content capacity the top personalization challenge, according to a November 2025 survey from Salesforce.
Publicis builds a social command center: Its Fabric Social acquisition folds PR, influencer, and creative into one engine built for platform speed.
Shoppers prioritize gifting despite cost pressures, with wellness shaping purchases.
As discovery, validation, and purchase increasingly happen in the same moment on the same screen, global consumer-packaged goods (CPG) brands are confronting fundamental questions about organizational structure, measurement, and retail readiness.
How can marketers take advantage of second-screen viewing during live sports events like the upcoming FIFA World Cup?
WPP Commerce kicks off reset: The holdco unites retail media muscle to steady losses, but rivals are already entrenched.
Share shifts to Aldi, Trader Joe’s, and online as shoppers chase price and curation.
As shrink returns to pre-pandemic levels at major retailers, margins get a lift in a still-tough climate.
Its new personal shopping service is intended to counter AI shopping with creator-led advice.
1-hour option fuels ecommerce ambitions as shoppers pay for speed.
RFK Jr. backs voluntary limits for food marketing, aligning unhealthy food with pharma in Washington’s broader crackdown on health-linked marketing.
With the debit transition complete, the issuer eyes its credit portfolio and travel platform for new growth.
The premium card—combined with Amex’s member model—bolstered spend
Data-rich insights from FMNs give advertisers purchase attribution over intent—and new ad venues give media networks a chance to showcase their utility.
Citigold clients will benefit from blended human and AI wealth management insights starting this summer
A new Openbank survey shows customers appreciate accounts and recommend them to friends.
The two generations are redefining financial responsibility, and banks must keep up.
More physicians are using AI for clinical search, pushing tech companies to compete on speed, medical sourcing, and trust.