The FDA is testing real-time data feeds in studies that could speed drug approval times but also changes how drug companies submit data for review.
Amazon turns shopping into a live AI conversation: Real-time answers reduce scrolling but risk flattening brand voice in summarized speech.
Amazon’s AI ad engine: Q1 ad sales rose 24% to $17.2 billion as automation and first-party data power full-funnel buys.
Meta’s AI payoff: Q1 revenue hit $56.3 billion as AI tools drove ad gains that help justify a $145 billion spend plan.
OpenAI eyes ad-fueled future: Cheaper ChatGPT Go could eclipse Plus as OpenAI focuses on ads over subscriptions.
Google posts its second $100 billion quarter thanks to AI: The advertising leader is proving that the tech can drive revenues to offset heavy spending.
Can advertising cover tech’s ballooning AI costs? That question defined big Q1 earnings day for Amazon, Meta, Microsoft, and Google.
CMO remit expands with AI: As AI exposes silos, marketers, sales, and service must unify to fix broken customer handoffs.
Mother’s Day shoppers are poised to spend more than previous years, but they’ll be looking hard at prices and using AI to help decide, according to recent studies.
This FAQ covers affiliate market size, publisher types, AI disruption, and what marketers should prioritize in 2026.
Accessing a HELOC is just a step toward the next frontier.
One-quarter of homepage content on average may be unreadable to AI crawlers, risking discovery gaps.
Consumers value both AI and humans for health tasks but defer to humans for high-stakes guidance, meaning AI companies should position their tools as assistive rather than replacements for doctors.
93% make short- and long-term health changes from tracker data, outpacing older cohorts and redefining what effective apps must deliver.
Snap turns chats into ad inventory: AI Sponsored Snaps put brand agents in Chat, betting 1B MAUs will buy via conversation.
OpenAI’s revenue reality check: Missed targets and a high cash burn rate test its edge as Gemini and Claude chip away at ChatGPT’s lead.
Spotify makes video podcasts its next ad play: The goal is deeper engagement, richer creator pay, and more brand integrations.
Social scams’ $2.1 billion tally: FTC data shows social ads are fueling losses, forcing brands to assess risk vs. reach and focus on building trust.
Google’s Pentagon pact: The deal grants the Department of Defense broad AI access, reviving ethics rifts and putting brand trust on the line. Read online