In today’s podcast episode, we discuss how much time Americans spend with GenAI, why daily social media use might not have peaked, and why TV, not mobile, still rules the roost.
Nearly half of US digital shoppers (47.1%) have not used AI to shop and aren't interested, according to an April 2026 survey from Bizrate Insights and EMARKETER.
AI buying agents create coverage gaps, prompting insurers to define liability before courts do.
Publicis’ Q2 redraws the agency playbook: Strong results suggest integrated AI, data, media, and measurement are the edge in winning clients.
Apple Maps ads are coming to the US and Canada: Retail and hospitality brands may benefit as Apple blocks fraud-prone categories.
They’re planning broad AI expansion in payments, advice, and support to attract younger members and better rival banks.
Kalshi leans into culture for discovery and reach: Its culture-led campaigns show emerging brands can earn attention without product education.
Its prediction market now covers FDA approvals and trials, adding a new signal that could sway biotech valuations and trial participation.
Wallets and retailers have been reluctant to adopt NFC tech given barriers and incumbents’ extreme dominance.
AI research has moved from novelty to habit in the shopping journey, and it's changing more than where consumers start looking. It's changing who wins.
Fewer buyers and more borrower stress make grants, buydowns, and servicing key differentiators.
PubMatic and Zynga open gaming reach: AI workflows and first-party data help brands tap engaged mobile players with less buying friction.
Restricting affiliates’ use of AI may protect credibility but limit exposure.
Dentsu gives AI agents structure: dentsu.Connect 4.0 helps CMOs scale their AI workflows without replacing existing martech stacks.
Amazon Prime Day 2026 set record sales, but the headline number hides a value shift: shoppers spent less per household, leaned into everyday essentials, and grew harder to satisfy. Amazon's first members-only same-day grocery Prime Day, and its widening membership lead, reshaped the event. Analysts read the results as a bellwether for the holiday season. This FAQ covers what Prime Day is, how the 2026 event actually performed, what shoppers bought, and how brands and rival retailers should respond.
AI steers purchase decisions: Consumers use AI to vet products before buying and heed its advice, making complete product information critical for brands.
Details emerge on OpenAI’s hardware: An AI smart home device could add more conversational AI opportunities and deepen users’ ChatGPT relationships.
A successful takeover could reorder the balance of power for digital wallets and agentic commerce.
Canva keeps marketers inside its suite: Code 2.0 ties AI app-building to brand kits, templates, and campaign workflows.
Google expands YouTube ad frequency controls: Advertisers can manage exposure across campaign groups, reducing repetitive ads while preserving scale.