eMarketer Live - Upcoming Webinars and 'Tech-Talk Tuesdays'

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Every month, eMarketer offers live presentations by analysts, forecasters and data specialists.

These lively video events provide data and insight on topics of critical importance to decision-makers in the digital media, marketing and commerce spaces.

eMarketer also regularly presents "Tech-Talk Tuesdays," live presentations from trusted sponsors providing critical insights, data, case studies and best practices.

Here are some highlights of coming events:

eMarketer Live: Dealing with the Media Trust Meltdown

A Special Live Event Featuring Geoff Ramsey

Join us as eMarketer’s co-founder, Geoff Ramsey, discusses one of the most serious challenges the digital industry has ever faced: consumers’ disintegrating trust in brands, media companies and social platforms. Ramsey will offer a data-packed overview of the problem, as well as potential paths forward for marketers. Plus! John Lim, founder and CEO of linknexus™ reveals ways brands can resurrect trust and just how far to go with personalization.

Date: Thursday, May 24 at 1:00 PM ET

Reserve Your Seat Today

eMarketer Live: Marketing Data Management

As B2B marketers and sellers aim to execute more targeted and account-based programs this inevitably requires them to rely on a host of technologies and data sources to better understand their buyers. Integrating all that data and managing it, however, poses significant challenges. eMarketer B2B specialist Jillian Ryan will break down the key types of data B2B companies are identifying and integrating, and the technology to do so.

Date: Thursday, June 21 at 1:00 PM ET

Reservations Open Soon!

 

Presented live on May 7, now available on demand

Timed to coincide with the annual digital video newfronts in New York, this webinar offers a timely look at the challenges faced by advertisers in a market racked by worries about brand safety, inaccurate reporting and constantly evolving platform offerings.

B2B Content Marketing - Are You Doing It Right?

Presented live on April 27, now available on demand

Creating content and sharing it without a clear purpose isn’t enough for B2B brands to be successful. This webinar explores why a refined and documented strategy is a must in today's very crowded content landscape.

Doin' the Twist - How Innovative Retailers Are Adapting to the New Realities of the Twisting Purchase Path

Presented live on April 13, now available on demand

In a freewheeling, data-packed conversation, eMarketer and sponsor Jumpshot highlight the ways retailers and ecommerce marketers from multiple sectors have responded to the new customer journey.

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