On-Demand, Tech Talk Tuesday Webinar: Turn Web Visitors into Customers

On-Demand, Tech Talk Tuesday Webinar: Turn Web Visitors into Customers

By using artificial intelligence (AI) and machine learning in 2019

By leveraging the power of artificial intelligence (AI) and machine learning, using real-time insights and proactively engaging at the right moment through the best channel–chat, content offers, email, mobile and more—you can increase conversions and drive more sales through your website.

In this on-demand Tech Talk Tuesday webinar, Keith Pearce, senior vice president of corporate marketing, and Brendan Dykes, product marketing director, at Genesys discuss how website conversions are changing in 2019.

During the webinar, you'll learn how to:

  • Understand when customers are not going down the right path or when they are lost on your website
  • Engage with them in real-time—and even intercept carts on the verge of abandonment
  • Leverage customer journey mapping to understand consumers’ behavior and when to engage

Click here to download a PDF of the presentation.

Keith Pearce is senior vice president of corporate marketing at Genesys, where he pursues his passion for the service industry, and the service trailblazers who work in it, by emphasizing the opportunity for business leaders to connect with their customers in a whole new way—while creating awareness for the company’s industry leading customer engagement solutions.

Brendan Dykes is product marketing director at Genesys. He has spent over 25 years working with many organizations to deliver great customer experiences, in both business and technical roles. This has given him great understanding of how important it is to engage prospects and customers in a personalized way.

Ezra Palmer is executive producer of multimedia at eMarketer. He moderates eMarketer Live’s Tech Talk Tuesday and Analyst webinar programs, and is a frequent guest on eMarketer’s Behind the Numbers podcast series.

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