Adobe pushed an AI-powered update to Firefly that signals a turning point for the tech in video production.
Consumers are neutral-to-comfortable with AI outputs, but visible AI in marketing isn’t boosting credibility.
As AI builds presentations from prompts, marketers must guard against polished but generic output.
Canva’s Magic Layers makes AI images tweakable, the onus is on brands to refine outputs and set copyright guardrails.
Businesses, not platforms, will cover local fees—turning duties into a routine media expense.
GenAI fuels campaigns and live offers, syncing content creation with fan moments.
Ottawa ditches a shutdown for EU-style audits and data gates, keeping 613,000 SMBs active.
No Ticketmaster breakup means brands still rely on one gatekeeper for ticketing data and venue access.
8.8 billion hours with gaming content gives brands access to live, engaged audiences, but authenticity is paramount.
Its $100 million acquisition brings compliant conversations to life sciences CRM amid rising AI adoption.
More integrations can enable more sophisticated results, but banks have a lot of problems to solve before they can take full advantage.
More token-efficient reasoning and deeper workflow automation aim to win customers from Anthropic and Google.
Anthropic sues Trump administration over blacklist, pitting ethics against politics in the latest push to keep AI safe.
New creator tools aim to boost monetization, but weak performance perception could cloud ROI confidence.
CMOs face burnout as oversight of multiple AI tools fuels fatigue, errors, and attrition risk.
On today’s podcast episode, we discuss the three big questions surrounding Spotify right now: What will the audio giant do about AI slop? Can it generate significant revenue from advertising? Will people sit down in their living rooms and turn on a podcast to watch, en masse? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Senior Editor Daniel Konstantinovic. Listen everywhere, and watch on YouTube and Spotify.
54% of shoppers lose confidence after scam encounters, making prevention a growth lever, not just compliance.
Email remains consumers’ preferred marketing channel, but tailored, intentional outreach is necessary to cut fatigue and drive results.
Lower commissions and alt billing weaken Google’s grip through 2032, widening brands’ paths to users.