Artificial Intelligence


Omer Golan, founder and CEO of Outernets, discusses how artificial intelligence can improve the digital out-of-home industry.

In the latest episode of "Behind the Numbers," the topic is automation and jobs. Where is automation displacing human jobs, and what new opportunities are emerging?

Radoslaw Dobrolecki, US business development director at RTB House, discusses how artificial intelligence can help predict customer behavior at scale.

A new study looking at the concepts marketers consider to be overhyped found that many see artificial intelligence—and even big data—as more of a fantasy than a reality.

Matthew Tharp, chief evangelist at CRM and business process management platform Bpm'online, discusses the industry’s technology proliferation problem.

Computer scientists have been touting AI for more than half a century, but the technology is only now beginning to reveal its potential. There is still plenty of hype, but AI is finally a reality in many consumers' daily routines.

Julie Lyle, chief revenue officer at acquisition marketing platform DemandJump, talks about how artificial intelligence could help map the customer journey.

Autonomous vehicles are widely anticipated in some countries, like India and China, a multimarket survey found. But interest in Singapore and Japan is muted.

Chaitanya Chandrasekar, CEO and co-founder of predictive advertising platform QuanticMind, describes the impact artificial intelligence is having on marketing technology.

John Suh, CEO at LegalZoom, and Ryan Steelberg, president of audio analytics company Vertione One, describe how artificial intelligence can improve audio ad tracking.

Marketers may be intrigued by new developments like artificial intelligence, augmented reality and voice search. But plenty worry that they are unprepared to work with emerging tech.

Important AI-supported technology, such as facial recognition, is expected to reshape many sectors.

Chris Victory, vice president of partnerships at demand-side platform MediaMath, discusses the applications of AI in the programmatic space.

Caroline Klatt, CEO of chatbot software platform Headliner Labs, spoke with eMarketer about how artificial intelligence in messaging environments can help marketers.

Allen Nance, global CMO at Emarsys, discusses what human and machine marketers are each meant to do.

A survey of internet users in Germany, the UK and the US found that consumers are mostly indifferent about brands using ads that were created via artificial intelligence. But about a quarter expressed negative feelings.

While more than six in 10 marketers in North America are aware of the technology to some degree, only 3% consider themselves experts in the area.

Artificial intelligence has the potential to have an impact on many areas of customer relationship management (CRM), according to an IDC report commissioned by CRM solution provider Salesforce.

Patrick Flanagan, vice president of digital marketing and strategy at Simon Property Group, and Christian Brucculeri, CEO of Snaps, talk about the hurdles associated with building a retail chatbot.

Germany’s internet users appear much more interested in artificial intelligence options like robots to free them from mundane physical tasks than in virtual assistants, according to recent polling by PricewaterhouseCoopers (PwC).