Though ecommerce growth has slowed from its explosive surge during 2020, it continues to make up a larger portion of total retail sales. Here are four strategies to cut through the noise and create a product-first, customer-centric strategy.
Consumers have shifted more their spending to dining out: But while restaurant industry sales are expected to rise 6.4% this year, the industry faces several challenges.
Retail media will be a $45 billion market this year and will continue to grow by about $10 billion in 2024, according to our forecast. Currently, the majority of retail media ad spend is driven by search. But the next phase will be driven by upper-funnel formats and in-store ad opportunities.
Amazon, One Medical, and BetterHelp targeted by the FTC: The federal agency issued a $7.8 million fine over use of patient health data. But it’s also looking for deceptive promises of privacy.
Private 5G partnership could boost enterprise adoption: The rise in ransomware and security exploits in enterprise will accelerate private 5G solutions. Provider consolidation can go a long way in gaining adoption.
It isn’t ready to give up on the main street consumer. Moving forward, the unit faces many hurdles to overcome its losses.
Business cards and money links can help address cross-border payment challenges.
Ad spending is increasing across all transaction types, but growth rates are higher for programmatic direct and private marketplaces (PMPs).
Generative AI could revolutionize various verticals within banking. Here's our take on the top four areas where the technology could have the greatest impact.
A new report from demand-side platform RTB House suggests FLEDGE, Google’s privacy-preserving retargeting solution, is gaining traction. But it may not be happening fast enough to keep the industry afloat when third-party cookies are deprecated in Chrome in 2024.
Most smart wearable users in the US are between ages 18 and 44, but the fastest-growing audience is older.
In the US, TikTok will capture the attention of its adult users for an average of 55.8 minutes a day, with YouTube close behind at 47.5 minutes, according to our forecast. At the other end of the spectrum, Facebook’s adult users will spend just over a half an hour per day on the platform, while those of Reddit will spend only 23.6 minutes with it.
Macy's and Best Buy are seeing a drop in sales of nonessential goods: Economic uncertainty, inflation force consumers to focusing on necessities like groceries.
Brands were abuzz at eTail West 2023 in Palm Springs this week, talking about tech, loyalty, and integration. Here are our top five takeaways from brands like GNC, Poshmark, and Spanx.
Instacart’s revenues and profits spiked in 2022, helped by its growing ad business: That could speed up the timeline for the grocery delivery company’s long-awaited IPO.
Walmart boosts healthcare to trickle down to its bottom line: It’s adding 28 clinics in 2024 and has new partnerships to address health inequities. The moves could lure more shoppers to higher-margin products, like prescription and OTC medications.
On today's episode, we discuss whether it's time for Google to spin off YouTube, how people feel about targeted ads, what consumers think about using AR to shop, what an in-car TikTok app might look like, the US Supreme Court examining Section 230, paid health leave in the US versus the world, and more. Tune in to the discussion with our analysts Blake Droesch, Evelyn Mitchell, and Paul Verna.
TikTok offers a teen time limit as US ban talks boil over: Talk of serious action is heating up, and TikTok is waving olive branches to prevent the worst.
OpenAI wants to build an AI that can outsmart us: The startup’s latest manifesto shows that the technology is on a breakneck trajectory toward either an economic revolution or catastrophe.
The cohort experiences life through social media and mobile devices. Banks must adapt to win their dollars.