The FTC’s challenge to Meta’s deals could fracture the social media giant's empire and signals that no acquisition, no matter its age, is safe from antitrust scrutiny.

Despite skyrocketing adoption and falling costs, most companies are stuck with small wins—highlighting a need for sharper, use-case-driven strategies.

As AI agents take over the grunt work, coders can step into roles that look more like architects and less like keyboard jockeys.

Novartis is the latest Big Pharma company to invest billions in US production capacity: The largest drugmakers continue moving manufacturing to the US as the industry awaits Trump’s tariff plan for pharma. Generic drugmakers—which supply 90% of US prescriptions—won’t have the same maneuverability.

Physicians aren’t burning out at the same rate as the COVID years: While doctor burnout rates are improving, it’s likely not enough progress to significantly impact turnover rates, and expense, to the healthcare system.

Online health information drives consumer decision-making: It’s an opportunity for healthcare and pharma brands and marketers to turn consumers into customers—and patients.

Tariffs may reduce US social media ad spend by $10 billion in 2025, or 10% versus our existing forecast.

Marketing hiring surge may be short lived: Listings increased 9.1% in Q1, but economic volatility raises questions about the industry’s resilience.

Consumers’ relatively stable financial footing could be undercut by trade war volatility. Already-tight lending standards could lead to a double-whammy for issuers.

BeReal launches its US ad business: The platform is looking to capitalize on TikTok’s uncertain future in the US.

They’re already skeptical of big financial players and would rather keep their data under lock and key.

UK regulators approve Shein IPO in a victory for China: While it may be too late for the fast-fashion retailer, the move could put the UK in China’s good graces and protect it from the worst of the trade war.

Budgeting concerns, high interest rates, and other factors are pushing the generation to alternatives.

TikTok is restructuring its governance and experience team: The move affects marketplace safety within TikTok Shop and may be a response to the platform’s underperformance last year.

TikTok builds its creator offerings while revenues thrive: While ByteDance is seeing notable growth, the tide could turn with an impending US ban.

Tariffs will have a wide ranging impact on prices, consumer sentiment: Warehouse clubs, off-price retailers, and discount grocers could have an edge in this challenging retail environment.

Tariffs threaten innovation’s pace: Prolonged trade wars could hike smartphone prices and delay new tech rollouts, making midrange devices a safer, more strategic choice for buyers and brands. Read online

Reward-based video ads are increasingly effective at reaching younger consumers, particularly those who play games.