Cardholder metrics improve as the issuer takes on Apple’s outsize subprime borrowers.
New protocols aim to secure their role as default rails for bot-led shopping.
Issuers warn of legal fights, tighter credit, and shrinking perks for premium users.
A 0.7% MoM spike in December is testing consumers' wallets and retailers' pricing strategies.
Most Member’s Mark foods now meet “Made Without” standards banning 40+ ingredients.
Social media tops the priority list for 84% of US digital media professionals, outpacing influencer marketing (61%) by 23 percentage points, according to an October survey from Integral Ad Science and YouGov.
Delta leans into premium demand as broader travel industry shows signs of strain.
"Retailers are reinventing the ways that they connect with their customers in real life," said our analyst Blake Droesch during a recent “Behind the Numbers” episode. "The D2C revolution that we saw play out online has now really reached its limitations, giving way to a disconnection between brands and their customers."
It’s not just for fintechs and credit bureaus.
As budgets consolidate and scrutiny intensifies, retail media networks are being asked to prove their value in the same way that the rest of digital media does. That shift was on full display at CES, where platform updates from Albertsons, DoorDash, Instacart, and Walmart Connect signaled a deeper evolution underway. Rather than chasing more inventory or novel formats, retail media players are investing in the foundational capabilities that underpin long-term credibility: measurement, data access, and intelligence.
Google’s latest AI tools let users buy via chat as the company tries to turn its search dominance into agentic commerce gains.
As genAI assistants play a more prominent role in shopping, retailers and brands will have to rethink how their loyalty programs support direct consumer relationships, and how loyalty benefits can be surfaced in AI conversations.
A 229,000-square-foot superstore may help Amazon boost offline share and strengthen its ecommerce fulfillment.
Uber is expanding premium storytelling through Journey Takeovers, which turn entire rides into narrative canvases—and delivering unusually long, high-quality attention.
Despite upbeat holiday sales updates from several mall-based retailers, revisions to Q4 guidance point to mounting challenges.
Aldi looks to expand its reach by expanding its footprint and revamping its website.
CTV’s evolution will hit full stride in 2026 amid rising viewership, better measurement, and interactive ads.
As streaming services capture an increasing share of both viewership and subscription revenues, this FAQ will help marketers understand the terminology and dynamics shaping video advertising in 2026.
Podcast listeners are sought out by marketers for high engagement, and listenership is only set to grow.
Even if tariffs ease, their effects on consumer behavior will linger into 2026, redefining how consumers evaluate value, loyalty, and where they spend.