Businesses could soon plug in budgets and products, and Meta will handle the rest—threatening the role of agencies in the digital ad pipeline.
The ease and novelty of BNPL loans can rapidly snowball into a crisis for already financially fragile consumers.
They can stand out from the pack by increasing their offerings, providing data analytics, and forging key partnerships.
YouTube brings side-by-side ads to livestreams: The move could help convince creators and advertisers that YouTube is the go-to livestream choice.
But fintechs are leading the way, using superior bill-pay offerings as differentiators.
Lens integration sidesteps users to search without leaving the app. It sets up future monetization even if beta excludes ads and affiliate links—for now.
A new ranking examines the digital gaps financial institutions must fill.
Tariffs are slowing retail sales growth: A Reuters analysis found the Trump administration’s trade policies have cost companies more than $34 billion in lost sales and higher costs, and that toll keeps rising.
Consumers are reluctant to curb beauty spending: Many are turning to the category for solace amid uncertainty, or see it as an essential purchase.
Mondelez accuses Aldi of “blatantly” copying packaging for private labels: The snackmaker’s frustration comes as store brands gobble up market share.
Target powers up for Nintendo Switch 2: The retailer is making a big in-store push with an expanded assortment of themed products.
The ZeroOne initiative, led by Xbox co-creator J Allard and Surface veteran Panos Panay, signals a consumer hardware reboot for Amazon services, rooted in Microsoft experience.
Best Buy’s health business suffers a major setback: It may be tough for Best Buy to justify its investments in home healthcare without more Trump admin support to reimburse for hospital-at-home initiatives.
Google’s AI Overviews lead to fewer clicks on healthcare search results: An industry that heavily relies on search must optimize for visibility in AI Overviews while closely monitoring how AI changes consumer search behaviors.
Gilead promises HIV prevention drugs to low-income countries: The Trump administration has frozen HIV prevention aid around the world, and steeper cuts are on the horizon—leaving drugmakers, international organizations, and state health agencies to pick up the slack.
CVS, Cigna sue Arkansas to stop PBM-owned pharmacies ban: Owning both PBMs and pharmacies give them a lopsided advantage over independent pharmacies. It may be tough to push against the specter of more rural “pharmacy deserts.”
The New York Times will license its journalism to Amazon: The deal supports AI training while signaling a shift toward paid data partnerships.
Disney introduces perks programs for Disney+, Hulu: The programs aim to entice new subscribers and keep existing subscribers around if budgets tighten.