23andMe’s board resigns: After years of ill-fated endeavors, the en masse resignation marks the latest blow to 23andMe, which has been hemorrhaging cash and yet to turn a profit.
Express Scripts sues the FTC: The pharmacy benefit manager is demanding the retraction of an agency report critical of pharma’s middlemen. Even if that happens, the damage to PBMs’ reputation is done.
YouTube claims 10.4% of daily time spent with TV in the US, according to July 2024 data by Nielsen.
YouTube overhauls TV app to compete with streamers: New features like episodes, previews, and subscription tools aim to boost creator monetization and rival platforms like Netflix and Disney+.
The Kids Online Safety Act advances in a contentious vote: The regulation would force social media companies to restrict certain content for minors, but much is up for debate.
With six months to comply or face a formal inquiry, Apple must open its walled garden, putting its privacy defenses at odds with regulatory pressure.
With digital twins ready to revolutionize 24/7 sales, RepAI faces the dual challenge of customer AI distrust and ethical concerns.
Amazon turns to TV to promote third-party sellers: The retailer’s new “Shark Tank”-like competition show will likely boost sales and put a friendly face on the Amazon brand.
Olive Garden inks delivery partnership with Uber following parent Darden Restaurants’ poor quarter: The company missed sales and earnings expectations as consumers cut back on restaurant visits.
New AI tools promise to boost Shorts content, but a flood of formulaic videos could make creators disappear in the algorithm noise.
Its silent data collection for AI training stirs concerns over how platforms prioritize corporate gain over user rights.
69% of US agency and marketing decision-makers measure the success of retail media campaigns through return on ad spend (ROAS) or incremental ROAS, according to July 2024 data by Quartile and NewtonX.
On today's podcast episode, we discuss what people get wrong about Gen Z’s path-to-purchase, their relationship with stores, and how they differ from millennials. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Blake Droesch and Paola Flores-Marquez.
Search, social, and customer ratings and reviews are the most influential channels for driving foot traffic and sales, according to SOCi’s Local Visibility Index 2024.
Livestream shopping gains steam in the US: Twenty-four percent of US consumers have participated in a livestream shopping event, up from 16% last year, which is why Shein and Zara are investing in the channel.
Amazon rolls out Supply Chain by Amazon solution to all sellers: The fully managed, end-to-end service enables merchants to get items to shoppers faster and more efficiently—while giving the retailer an opportunity to take a bigger cut of sales.
The US economy is approaching the fabled soft landing: The Fed’s decision to cut rates by a half point should boost consumer sentiment and begin the process of unfreezing the housing market.
Innovations like streaming, AI tools, and autonomous tech are fueling demand, but spectrum limitations threaten future network capacity.
Low- and high-earning consumers are shopping at Walmart, while income groups splinter for off-price fashion retailers. Temu draws households from rural areas, and Amazon shoppers come in all ages. Here are five key stats from Coresight Research’s August 2024 report, “US Consumer Survey Insights Extra,” to help marketers refine their targeting strategies.
Reckitt Benckiser joins the pack of CPG companies looking to downsize: The Lysol maker plans to offload its homecare assets—and potentially its baby formula business—to focus on its core brands.