Limited-edition drops could boost loyalty and profits as new vehicle demand slows.
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Become a ClientFee-based business has cushioned pressure on interest margins, but Wall Street rivals still dominate high-value client work.
As AI becomes more embedded in everyday life, a growing number of brands, including Polaroid, are marketing the opposite. At the center of Polaroid's recent "The best of summer is analog" campaign is a billboard overlooking Coney Island Beach that reads, "Go jump in some water before the data centers drink it all up." While the campaign references AI, its target is consumers' increasingly always-on relationship with technology. "It's not a campaign against AI or against data centers," said Patricia Varella, Polaroid's creative director. "Data centers were the perfect metaphor that talks about the scale of this overuse of digital in our lives."
Parents want one app for deals, payments, and installments, giving its FMN another reason to attract marketers.
SpaceX's record-shattering public debut has become the first major test of whether investors will continue funding AI companies that burn billions while chasing distant profitability. The rocket company's $75 billion raise, larger than all US IPOs combined over the past two years, signals both the enormous capital requirements of AI development and growing uncertainty about returns. "The move itself is a kind of a double-edged sword for xAI," said our analyst Jacob Bourne on a recent episode of "Behind the Numbers," referring to Elon Musk's AI startup that SpaceX acquired earlier this year. "On the one hand, it now has access to SpaceX's resources and clout. The downside is that xAI now is part of SpaceX's lack of profitability story."
APIs let banks embed insurance in loans, making integration a key edge for carriers seeking distribution.
Labcorp rolls out direct-to-consumer genetic testing that can uncover risks beyond routine care, but its value depends on guidance from consumers' regular physicians.
On today’s podcast episode, we discuss the three biggest questions surrounding Netflix right now: Will the shift from a few long weekly viewing sessions to multiple short daily ones undermine Netflix’s ability to attract audiences for regularly scheduled programming? Should Netflix consider a free tier? Has Netflix been left out in the cold when it comes to bundled services? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Ross Benes and Daniel Konstantinovic, Senior Editor of our Marketing and Advertising Briefing. Listen wherever you get your podcasts, or watch on YouTube, Apple Podcasts, and Spotify.
YouTube adds Peacock to Premium: The deal could give Peacock more scale and make NBCU's premium ad inventory more attractive to marketers.
82% of weekly AI users use Google Search every day, compared with 71% of all internet users, according to a May 2026 survey from EMARKETER.