February 28, 2019

Are US Local Advertisers Increasing, Decreasing or Maintaining Spending in the Next 12 Months? (% of respondents, by industry, Fall 2018)


The majority of local advertisers in most verticals plan on maintaining their ad spending in the next 12 months (48.8%-63.9%). Entertainment, financial services and technology are the leading verticals planning on increasing their local ad spending.

Related Charts & Analysis