September 1, 2017

Average Time Spent per Day with Facebook, Instagram and Snapchat by US Adult Users of Each Platform, 2014-2019 (minutes)

Description

This chart shows the average daily time spent by US adults on Facebook, Instagram and Snapchat for 2014-2019. Data is displayed in minutes and reflects users of each platform.

Note

Figures are rounded to the nearest minute.

Methodology

Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.

Featured In

Facebook's Feed Change Could Reduce Time Spent on the Platform

Sources

eMarketer

Chart Title

Average Time Spent per Day with Facebook, Instagram and Snapchat by US Adult Users of Each Platform, 2014-2019 (minutes)

Publication Date

September 1, 2017

Sources

eMarketer

Featured In

Facebook's Feed Change Could Reduce Time Spent on the Platform
Topics
Social Media UsageTime Spent with MediaUnited States

Related Charts & Analysis

Daily News

Facebook still accounts for nearly a quarter of US digital ad spending
Article
Facebook still accounts for nearly a quarter of US digital ad spending
US ad-supported Spotify listeners pass 40 million mark
Article
US ad-supported Spotify listeners pass 40 million mark
Reddit's US ad revenues will nearly double in 2021
Article
Reddit's US ad revenues will nearly double in 2021
The Global Media Intelligence Report 2021
Report
The Global Media Intelligence Report 2021
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
Audio
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
Audio
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
New and noteworthy media trends for Canada in 2021
Article
New and noteworthy media trends for Canada in 2021
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
Audio
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
YouTube tests social commerce waters, TV measurement
Article
YouTube tests social commerce waters, TV measurement
Discounts named the top purchase driver in social media ads
Article
Discounts named the top purchase driver in social media ads
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Audio
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Gamers make up more than a third of the world’s population
Article
Gamers make up more than a third of the world’s population
Gen Z has the travel bug this holiday season
Article
Gen Z has the travel bug this holiday season
Holiday ecommerce sales will see double-digit growth, as shopping begins earlier in the season
Article
Holiday ecommerce sales will see double-digit growth, as shopping begins earlier in the season
The Most Important Trends in Media: Smart products, multinetworking, and voice search
Audio
The Most Important Trends in Media: Smart products, multinetworking, and voice search

Latest Reports

The Banking CMO Report
Report
The Banking CMO Report
Digital Trust Benchmark Report 2021
Report
Digital Trust Benchmark Report 2021
Global Podcast Listener Forecast 2021–2025
Report
Global Podcast Listener Forecast 2021–2025
The Global Media Intelligence Report 2021
Report
The Global Media Intelligence Report 2021
US Holiday Shopping 2021
Report
US Holiday Shopping 2021
UK Neobank Emerging Features Benchmark 2021
Report
UK Neobank Emerging Features Benchmark 2021
Q3 2021 Digital Video Trends
Report
Q3 2021 Digital Video Trends
US Audio Advertising Forecast 2021
Report
US Audio Advertising Forecast 2021
Primary Care Disruptors
Report
Primary Care Disruptors
Canada Digital Video 2021
Report
Canada Digital Video 2021
Social Media Update Q3 2021
Report
Social Media Update Q3 2021
US Cash-Back Credit Card Emerging Features Benchmark 2021
Report
US Cash-Back Credit Card Emerging Features Benchmark 2021
UK Digital Ad Spending by Industry 2021
Report
UK Digital Ad Spending by Industry 2021
Retail Media Advertising 2021
Report
Retail Media Advertising 2021
US Digital Grocery Forecast 2021
Report
US Digital Grocery Forecast 2021

Popular on Insider Intelligence

Digital Trust Benchmark Report 2021
Report
Digital Trust Benchmark Report 2021
Global Podcast Listener Forecast 2021–2025
Report
Global Podcast Listener Forecast 2021–2025
Facebook still accounts for nearly a quarter of US digital ad spending
Article
Facebook still accounts for nearly a quarter of US digital ad spending
US ad-supported Spotify listeners pass 40 million mark
Article
US ad-supported Spotify listeners pass 40 million mark
Reddit's US ad revenues will nearly double in 2021
Article
Reddit's US ad revenues will nearly double in 2021
The Global Media Intelligence Report 2021
Report
The Global Media Intelligence Report 2021
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
Audio
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
Audio
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
New and noteworthy media trends for Canada in 2021
Article
New and noteworthy media trends for Canada in 2021
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
Audio
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
YouTube tests social commerce waters, TV measurement
Article
YouTube tests social commerce waters, TV measurement
Discounts named the top purchase driver in social media ads
Article
Discounts named the top purchase driver in social media ads
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Audio
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Gamers make up more than a third of the world’s population
Article
Gamers make up more than a third of the world’s population
Gen Z has the travel bug this holiday season
Article
Gen Z has the travel bug this holiday season

"Behind the Numbers" Podcast

Around the World with ... The impact of Facebook’s outages
Audio
Around the World with ... The impact of Facebook’s outages
The Most Important Trends in Media: Smart products, multinetworking, and voice search
Audio
The Most Important Trends in Media: Smart products, multinetworking, and voice search
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
Audio
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
Audio
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Audio
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
Audio
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
Some brand new Q3 forecasts, heavy podcast listeners, and the internet's paid layer
Audio
Some brand new Q3 forecasts, heavy podcast listeners, and the internet's paid layer
The Weekly Listen: Curbing Facebook, social media models, and good thought leadership
Audio
The Weekly Listen: Curbing Facebook, social media models, and good thought leadership
The Facebook Files: Why this is a big deal, why it isn't, and what's next
Audio
The Facebook Files: Why this is a big deal, why it isn't, and what's next
Brand Anatomy: How Panasonic leveraged podcasting to reposition its brand
Audio
Brand Anatomy: How Panasonic leveraged podcasting to reposition its brand
Disrupting primary care, why value-based care is emerging, and your biometric baseline
Audio
Disrupting primary care, why value-based care is emerging, and your biometric baseline
The problem with BNPL, tech-fueled fitting rooms, and Amazon advertising
Audio
The problem with BNPL, tech-fueled fitting rooms, and Amazon advertising
The Weekly Listen: Facebook goes down, VR's dopamine rush, and TV binging glasses
Audio
The Weekly Listen: Facebook goes down, VR's dopamine rush, and TV binging glasses
AVOD's rapid emergence, reducing churn, and Disney+ with ads?
Audio
AVOD's rapid emergence, reducing churn, and Disney+ with ads?
How podcast listening has changed, Twitter's Ticketed Spaces expectations, and social media news
Audio
How podcast listening has changed, Twitter's Ticketed Spaces expectations, and social media news

Trending in United States

Digital Trust Benchmark Report 2021
Report
Digital Trust Benchmark Report 2021
Global Podcast Listener Forecast 2021–2025
Report
Global Podcast Listener Forecast 2021–2025
US ad-supported Spotify listeners pass 40 million mark
Article
US ad-supported Spotify listeners pass 40 million mark
Facebook still accounts for nearly a quarter of US digital ad spending
Article
Facebook still accounts for nearly a quarter of US digital ad spending
Reddit's US ad revenues will nearly double in 2021
Article
Reddit's US ad revenues will nearly double in 2021
The Global Media Intelligence Report 2021
Report
The Global Media Intelligence Report 2021
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
Audio
How travel companies (and ads) are changing, virtual living rooms, and streaming ads
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
Audio
The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
Audio
Welcome to the metaverse, did James Bond save movie theaters, and alternative content
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Audio
How holiday shopping is shaping up, supply chain havoc, and retail media in 2022
Discounts named the top purchase driver in social media ads
Article
Discounts named the top purchase driver in social media ads
YouTube tests social commerce waters, TV measurement
Article
YouTube tests social commerce waters, TV measurement
Holiday ecommerce sales will see double-digit growth, as shopping begins earlier in the season
Article
Holiday ecommerce sales will see double-digit growth, as shopping begins earlier in the season
New and noteworthy media trends for Canada in 2021
Article
New and noteworthy media trends for Canada in 2021
Gamers make up more than a third of the world’s population
Article
Gamers make up more than a third of the world’s population