Time Spent with Media
- How much time does the average person spend on their phone?
- How many hours do Americans spend online?
- How much media does the average American consume?
- How many hours a day are spent on social media?
Reports
Facebook Advertising in 2021
How will advertising on Facebook evolve at a time when regulators are circling, advertisers are getting restless and consumer attitudes are sliding? This report, informed by extensive conversations with dozens of brand and agency executives, details our expectations over the next 24 months.
View this ReportMore Reports
See AllTime Spent with Media 2019
Our Report Collection Looks at How Consumers Spend Time with Media in Nine Countries
US Time Spent with Media 2019
Digital Time Keeps Rising as Growth Subsides for Total Time Spent
US Time Spent with Mobile 2019
Smartphones Gain Minutes, but New Challengers Emerge
Forecasts
- Desktop/Laptop Ad Spending
- Digital Ad Spending
- Mobile Ad Spending
- Snapchat
- Social Network Ad Spending
- Time Spent with Digital Video
- Time Spent with Facebook
- Time Spent with Media
- Time Spent with Mobile
- Time Spent with Social Networks
- Time Spent with TV
- Total Media Ad Spending
- Desktop/Laptop Ad Spending, US
Performance Metrics
Interviews
The Relationship Status of Publishers and the Duopoly: It's Complicated
Michael Zimbalist, chief strategy and innovation officer at the Philadelphia Media Network, discusses the changing relationship between publishers and the internet's biggest behemoths.
Michael Zimbalist
Chief Strategy and Innovation Officer
Philadelphia Media Network
Charts
There are 548 charts about 'Time Spent with Media'
Most Recent Charts
Average Daily Time Spent with Media Among Consumers Worldwide, 2015-2021 (minutes)
Average Daily Time Spent with Media Among Consumers in Latin America, 2015-2021 (minutes)
Average Daily Time Spent with Media Among Consumers in Canada, 2015-2021 (minutes)
Average Daily Time Spent with Media Among Consumers in Australia, 2015-2021 (minutes)
Average Daily Time Spent with Media Among Consumers in France and Germany, 2015-2021 (minutes)
More On: Time Spent with Media
See AllAverage Time Spent with Media in Canada
Jul 02, 2019
Time spent with digital media in Canada has surpassed that of traditional media for the first time, and digital ad spending has finally caught up with the changing way in which Canadians are consuming media.
Average Time Spent with Media in Germany
Jun 27, 2019
The appeal of traditional media with consumers in Germany is still strong compared with the rest of Europe, despite our estimates that time spent with media there will begin to plateau next year.
Average Time Spent with Media in the UK
Jun 17, 2019
Consumers in the UK are barely increasing their time spent with media, and similar to the rest of the world, time spent with mobile becomes a major driver of digital growth.
Average Time Spent with Media in France
Jun 12, 2019
Despite the rapid rise of digital, time spent with traditional media remains dominant in France. However, as consumers max out on how much they can multitask per day and reach a media saturation point, total time spent with media will likely plateau in the next several years.
Average Time Spent on Social Media Declines
Jun 10, 2019
Facebook users are spending less time on the social platform, and that is leading to a reduction in overall time spent with social networks in the US. Time spent on social networks declined by 1 minute last year, a stark difference from the cumulative 13-minute gain in 2016 and 2017.
In China, Adults Spend Half Their Media Time Online
Jun 07, 2019
This year, for the first time, adults in China will spend over half of their daily media time on the internet. This is largely a result of increased government efforts to transform and develop internet infrastructure in the more rural parts of the country.
Apple and Best Buy Sales Growth Slows Amid Sluggish US Smartphone Market
Jun 07, 2019
As the US smartphone market decelerates, Apple and Best Buy have been experiencing slower sales growth, and we forecast that the number of smartphone users will grow just 3.0% in 2019.
Average US Time Spent with Mobile in 2019 Has Increased
Jun 04, 2019
For the first time ever, US consumers will spend more time using their mobile devices than they will spend watching TV, with smartphone use dominating that time spent.
