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EMARKETER

Infopack: France 2025

Key Digital Trends and Consumer Insights

Report by Tracy Tang  |  Jul 9, 2025
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Table of Contents
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About This Report
France’s digital landscape is evolving fast, driven by shifting consumer and media habits and increasing ecommerce adoption. Recent data reveals the trends shaping digital spending, retail sales, and more.
Topics
Ecommerce Sales
Digital Shoppers & Buyers
Digital Ad Spending
France
Table of Contents
Media Gallery

This report presents our forecasts for advertising, retail, and ecommerce sales in France, along with consumer behavior and trends.

This deck covers:

  • How digital ad spending in France is evolving
  • Ecommerce trends and forecasts
  • How and where internet users spend time with various media

This deck can help you:

  • Showcase opportunities to customers (agencies, solution providers)
  • Determine market sizing (brands, agencies, solution providers)

authors

Tracy Tang

Contributors

Vladimir de Leon
Chart Editor
Nikolai Dineros
Wendy Malloy
Director, Reports Editor
Jennifer Pearson
VP, Research
Amy Rotondo
Director, US Research
Jherr Daven Velasco
Researcher
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Infopack: France 2025