This decision feeds into the rising enthusiasm for stablecoin as the future of payments.
There are now more than 80 retail media networks (RMNs) in the US. The volume of RMNs, combined with the dominance of Amazon and other established competitors, makes it challenging for new and niche RMNs to capture share.
Amazon faces renewed antitrust scrutiny in Europe: The retailer is under fire from German regulators concerned that its price controls limit competition.
LGBTQ+ influencers note drop in Pride deals: The change, attributed to pressure from the administration, could have consequences for brands.
Shifting policies erode consumer spending bit by bit: Looser bank fee rules, weakening appliance and insurance standards, and rising tariffs all combine to strain household budgets.
Consumers’ belt tightening was good news for Campbell’s in FYQ3: The consumer packaged goods company benefited from a surge in home cooking, now at its highest rate since the pandemic.
Spotify is doubling down on podcast engagement: New features arrive as listenership and advertiser demand both hit record highs.
The ease and novelty of BNPL loans can rapidly snowball into a crisis for already financially fragile consumers.
They can stand out from the pack by increasing their offerings, providing data analytics, and forging key partnerships.
But fintechs are leading the way, using superior bill-pay offerings as differentiators.
Lens integration sidesteps users to search without leaving the app. It sets up future monetization even if beta excludes ads and affiliate links—for now.
Tariffs are slowing retail sales growth: A Reuters analysis found the Trump administration’s trade policies have cost companies more than $34 billion in lost sales and higher costs, and that toll keeps rising.
Consumers are reluctant to curb beauty spending: Many are turning to the category for solace amid uncertainty, or see it as an essential purchase.
Target powers up for Nintendo Switch 2: The retailer is making a big in-store push with an expanded assortment of themed products.
The ZeroOne initiative, led by Xbox co-creator J Allard and Surface veteran Panos Panay, signals a consumer hardware reboot for Amazon services, rooted in Microsoft experience.
On today’s podcast episode, we discuss where GIFs came from, how GIF user behavior changes, and which ones work best for brands. Join Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, Analyst Emmy Liederman, and the Vice President of Client Solutions at Giphy Alix McAlpine. Listen everywhere and watch on YouTube and Spotify.
On this special edition podcast episode, learn about the rise of off-site retail media advertising with EMARKETER Principal Analyst, Sarah Marzano and Google’s Head of Retail Media, Shawn McGahee. This conversation is from the May 9th EMARKETER virtual summit, Commerce Media Trends 2025. Listen everywhere you find podcasts, or watch on YouTube and Spotify.
Retail media will reach $60.81 billion in 2025—adding more new dollars than Meta and Alphabet combined—and brands now rank incrementality as a top KPI. In this interview, Tinuiti’s Elizabeth Marsten lays out how to prove incremental sales, pick smarter tools, and keep measurement future-ready.
Issuers and POS providers need to offer fast, secure checkout experiences.