On today’s podcast, we discuss why shopping still feels so disconnected when brands and retailers know so much about us, what’s changed most about what consumers expect from brands today, and what brands should be building now to be ready for people shopping on their own—some using AI assistants, with some purchases becoming fully agentic. Tune in for a conversation featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Keith Lehman, Global Marketing Director for Digital Commerce and Retail Media at Colgate-Palmolive.
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Become a Client44% of US adults typically buy a new brand on an online marketplace like Amazon or Walmart, more than double the 21% who buy on the brand's own website, according to a March survey from Radial.
Expanding Prime Air to nearly 500 cities could make ultrafast delivery a bigger part of everyday shopping.
YouTube changes how it counts views: Videos now register a view immediately, weakening headline view counts as a measure of engagement.
In July 2026, we analyzed 5,630 ChatGPT responses across five automotive categories to compile the AI Visibility Index.
Insurance advisors must earn trust by explaining tradeoffs before myths derail smart policy purchases.
31% of US adults say poor customer service while trying to resolve a problem is the most likely reason they would post publicly about a brand, more than double the 14% who would post about paying for expedited shipping that never showed up, according to a March survey from Radial.
News habits divide sharply by age: Younger audiences favor social discovery while older adults stick with TV, keeping channel strategy age-dependent.
High satisfaction rates hide weak perceived value, risking retention.
Faster fulfillment is helping the retailer win more business from pros and DIY shoppers despite a sluggish housing market.