YouTube is the top platform for watching creators across every demographic of US children, according to a February report from Precisify.
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Become a ClientEnergy drink brand Accelerator Active Energy believes their history with athlete creators gives them a competitive edge in connecting with fans.
Pump prices boost overall sales while discretionary categories lose steam.
The company aims to revive traffic and support ecommerce efficiency with upgraded stores.
Truist’s Q1 2026 earnings show AI-driven digital growth is improving profitability and scalability in a constrained environment.
Meta cuts staff as AI automates ads: A 10% reduction tied to AI tools pushes marketers to prioritize outcomes over targeting.
Personalization at scale tops the data activation investment list at 38%, followed closely by real-time campaign optimization (35%) and audience segmentation (32%), according to a December 2025 survey from Supermetrics.
Iran war rattles ad market: A prolonged conflict could erase $50 billion in global 2026 revenues and upend 2030 forecasts.
Auto lending holds up despite cost pressure on consumers.