Travelers’ new agentic voice service hints at the future of customer service.
The world's top companies rely on EMARKETER for today's industry news and data validation to make big picture strategy decisions.
Become a ClientBanks should control the parts of the narrative that they can.
The purported damage depends on bank scale and type of technology investments.
Creator marketing is no longer a sidecar to retail strategy. Increasingly, it’s becoming part of the infrastructure retailers use to drive commerce media growth, unlock new budgets, and influence sales both online and in-store.
On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for February, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Senior Analyst Blake Droesch, Senior Director of Content Becky Schilling, and Principal Analyst Zak Stambor.
A new partnership combined with TikTok's short-form clips and creators help brands reach mobile-first sports fans beyond game day.
Meta locks in a five-year supply of AI compute power, enabling speedier advancements in AI and creative development.