In today’s podcast episode, we discuss what’s broken in how we evaluate media, the problem with reach, and what “quality inventory” actually means. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Arielle Feger and David Simon, Chief Revenue Officer of Verve and President of Verve Marketplace. Listen anywhere, or watch on YouTube or Spotify.
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Become a ClientNetflix expands ad playbook: Amazon DSP data, vertical video, and new formats could court CTV advertisers.
Reddit rewards relevance: Brands earn trust by asking, crediting users, and inviting debate—not posting promos. Read online
Rising gas prices are the visible face of the current energy crisis, but the real impact on retail runs much deeper. "Energy touches everything,” said our analyst Suzy Davidkhanian on “Reimagining Retail.” “It acts more like a tax on fixed costs like fuel and utilities, leaving less room for everything else.”
Widespread adoption of end-to-end autonomous commerce would accelerate ecommerce growth in the US and other major markets.
Roku’s scale reframes its ad story: 100 million homes enable event-led, data-rich campaigns—though Amazon and YouTube still lead in CTV dollars.
Shoppers can enlist couriers to return unwanted items and receive instant refunds—for a price.
The $625 million raise signals Wall Street’s conviction in durable GLP-1 weight loss drug demand even as more players crowd the field.
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