Generative AI is making the MFA problem worse: Some brands report as much as 40% of their ad spend going to MFA sites, per Adweek.

By processing AI locally, Adobe’s SlimLM reduces cloud computing costs and privacy concerns.

A forced sale could upend Google’s ad revenue streams, alter the search landscape, and open the browser market to new competition.

They can help Google steal some market share from Apple as it opens up its NFC tech.

A shocking response forces the tech giant to address safety flaws amid rising genAI adoption.

Uncertain returns drive interest in scalable infrastructure, with power demands outpacing consumer buy-in.

The experiment gauges users’ interest in seeing news content in search results and could push publishers to evaluate their reliance on traffic and ad revenue from Google Search

The CFPB is trying to supervise large payment apps as the lines between Big Tech and payments blur. But it’s unclear how Trump will shake up the agency

Some 88% of worldwide consumers say not trusting a brand is a dealbreaker when it comes to buying a product or using a service, according to Edelman. But building trust isn’t easy. Trust requires protecting consumer data, being thoughtful about third-party platform use and partnerships, and advertising through the right channels. Here are five key stats marketers can use to improve their brands’ consumer trust.

His track record of investigating Silicon Valley hints at regulatory shake-ups, though ethical controversies may cloud his confirmation path.

On today’s podcast episode, we discuss what’s behind Google’s recent ad revenue growth, how OpenAI fusing SearchGPT to ChatGPT will affect them, and where we’re at with the search giant’s two major antitrust cases. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Senior Analyst Evelyn Mitchell-Wolf.

From the rise of sophisticated AI-driven tools to new policies reshaping data privacy and competition, 2025 promises to be a year of relentless change. Companies that adapt will thrive, while others risk being left behind in a swiftly moving market.

Amazon’s program democratizes access to compute resources and raises concerns about aligning corporate goals with academic freedom.

The chatbot’s surging usage signals a shift toward AI tools as real-time search and conversational responses redefine how users access information.

Google defends against DOJ claims of ad monopoly: The giant emphasizes publisher choice and competitive ad exchanges amid trial scrutiny.

Hampered by unclear monetization strategy and rising costs, Apple’s AI push faces steep adoption barriers.

New AI features increase watchtime but stoke creator concerns over incorrect summaries and ad revenue, risking content shifts to rival platforms.

Prioritizing quality over quantity, the feature hints at ChatGPT’s evolution into an all-in-one AI service.

Companies large and small will net hundreds of billions in US incremental ecommerce and digital ad dollars in the next two years. Who will be the big winners?

Its record infrastructure spending shows a commitment to AI’s “once-in-a-lifetime” opportunity.