With o1 models designed for complex problem-solving, OpenAI prioritizes critical thinking over speed, pressuring rivals like Google and Anthropic to keep up.

On today's podcast episode, we discuss what’s going on with Google’s digital advertising technology antitrust trial, the Department of Justice’s (DoJ) case against them, Google’s best defense, and what happens if the DoJ wins. Tune in to the discussion with host Marcus Johnson, senior director of Briefings Jeremy Goldman, and our analyst Evelyn Mitchell-Wolf.

Chinese retailers may cut ad spending under new tariffs: US tariff crackdown could impact Temu and Shein's ad investments, reshaping the digital ad market.

New AI tools promise to boost Shorts content, but a flood of formulaic videos could make creators disappear in the algorithm noise.

The bills defend actors’ rights and require clear labeling of AI-altered election ads as deepfakes become a growing concern.

GenAI could help boost the efficiency of customer service teams and give shoppers access to fast, personalized, 24/7 support. To make the most of the technology, retailers and brands need to understand the key use cases in a customer service setting—and stay mindful of the risks.

While the fine is overturned, the EU’s scrutiny of Google’s practices remains, with further legal battles ahead that could reshape its ad business.

GenAI search could have a transformative impact on the shopping journey. To satisfy customers and stay competitive, retailers should focus on two essential innovations.

Google adds first-party data protections for advertisers: New products will help ensure user privacy isn’t infringed upon.

An EU court upholds decision that Google unfairly boosted its shopping services, likely influencing future cases under EU and UK competition laws.

The creator economy, plus CTV and commerce media more recently, have made affiliate marketing more visible among marketers.

Users can now add their US passports and more transit cards to their wallets, and Google is getting more companies to accept these passes

In seven charts, this report tells the story of some of the most critical trends that digital leaders need to know about in 2024 and beyond.

Accused of undercutting web traffic and ad revenue, the feature faces antitrust scrutiny in an already heated legal climate.

Google and the DOJ go to court for a second time: Another antitrust lawsuit alleges that Google runs a programmatic display ad monopoly.

Generative AI search engine Perplexity said it will launch ads in Q4, but the platform will need to win over advertisers and convince them their search ad spend will go further than it does on Google.

On today's podcast episode, we discuss whether AI is more like cars or Google search, what's missing from the new AI bill, and what these new rules mean for the rest of the country. Tune into the discussion with host Marcus Johnson, and analysts Jacob Bourne and Grace Harmon.

The CMA’s provisional ruling adds to mounting US and EU investigations that could reshape Google’s ad business.

Google, Samsung, and Qualcomm aim for mass appeal with AI smart glasses: Streamlined genAI eyewear offers a stylish alternative to clunky headsets and expensive standalone devices.

Reddit was the fifth highest-visibility domain in Google’s organic search results in July 2024, up from No. 68 in July 2023, according to Sistrix. And since going public in March 2024, the company has introduced new ad products and search improvements.