Mobile

Amazon could take steps backw with security drones and robots: The release of a controversial new in-home Ring drone could negate months of efforts by the company to soften its image and improve privacy practices.

Gaming is a key component of Netflix’s lofty franchise goals: On its own, gaming can help Netflix increase time spent. But it’s especially valuable in its push to build popular properties into full-fledged multimedia “universes.”

On today's episode, we discuss how much Americans shop on their smartphones, what's encouraging them to shop more, and what's holding them back. We then talk about what to make of Apple's battle with Epic Games, where 5G has gone, and how advertisers are handling looming third-party cookie changes. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Yory Wurmser.

TikTok’s new marketing tools focus on customization and commerce: It’s taking steps to make advertisers feel comfortable on the platform and heavily push social commerce.

The new rules would force electronic makers to standardize USB-C charging ports, taking direct aim at Apple’s iPhone.

The Epic v. Apple ruling dings both companies, and the fight isn’t over: Apple has to loosen payment restrictions while Epic has to pay a fine, but Fortnite won’t return to the App Store yet.

Today’s smartphone users can choose from millions of mobile applications. But with so many apps available, user acquisition can be challenging for app developers, and analytics-based engagement and retention strategies are critical.

In North America, TV is the dominant screen for viewing OTT video content, accounting for 82% of time spent on the activity in Q2 2021.