B2B is the largest segment of overall US payment volume, holding roughly five times that of consumer payments. It has been slower to digitize than the consumer sector, but finally passed the tipping point during the pandemic. Even now, almost a third of the market is up for grabs.
In a recent survey, 85% of CMOs agreed that being able to make data-driven decisions is a critical competitive advantage. Yet, most CMOs today also happen to be drowning in marketing data.
Worldpay for Platforms offers embedded payment capabilities for software providers. Here’s why payment firms are targeting this group.
Network security on high alert: Security spending is rising as cyber threats and ransomware become more sophisticated. SMBs are most vulnerable yet most likely to cut expenses.