The USTR’s plan to impose steep fees for China-built commercial ships is “more of a threat than tariffs”: Carriers could face millions in charges for each US port call—costs that will be passed on to retailers and, eventually, consumers.
Retail reshuffling opens doors for discounters: As struggling chains retrench, value retailers seize prime locations to expand.
The option can help boost customer engagement and build its brand awareness among potential new customers
The fintech will immediately offer certain customers up to $500 in loans.
The airline is betting on cardholders believing its new rewards offset the cards’ higher annual fees
Self-pay patients can now get discounted Wegovy at retail pharmacies: It’s a smart play on the part of Novo Nordisk to make its GLP-1 available at pharmacies where most consumers still get their prescriptions. Will rival Eli Lilly follow suit?
23andMe files for bankruptcy: A sale could give the acquiring company access to 15 million people’s genetic data. 23andMe’s downfall is a reminder of the risks when tech companies collect sensitive health data and struggle to sufficiently protect it.
Consumers blame Insurers, pharma for the state of US healthcare: Both industries continue to face serious trust issues with consumers that marketing alone won’t fix.
Roblox has been popular with young game players for years. It brings in tens of millions of players every day. As more marketers explore activations on the platform, best practices are starting to take shape.
Infinite Reality’s $207 million buy revives Napster as a virtual concert hub where fans can watch shows, chat with artists, and buy merch—all inside immersive 3D spaces.
A possible $1 billion fine over its ad-free subscription model could reshape Meta’s business in Europe and push marketers toward less invasive targeting.
YouTube tops TV rankings: Nielsen’s February data shows YouTube capturing 11.6% of TV viewing, overtaking Disney and redefining the streaming landscape.
Meta may consider ad-free subscription offer for the UK: While the company settled a suit with a UK citizen, a similar offering in the EU has faced pushback.
Netflix wants to turn your TV into a game console: By ditching AAA ambitions and betting on casual, connected TV games controlled by phones, Netflix is playing the long game to capture Gen Z gamers.
After pulling news for a portion of EU users, Google saw barely any drop in engagement, which could fuel a shift toward AI summaries and fewer publisher links.
With employees craving flexibility and trust, companies clinging to outdated norms could lose talent to more adaptive, human-centric workplaces.
AI is reshaping media campaigns—but most companies haven’t fully integrated it yet, according to the State of Data 2025 report from the Interactive Advertising Bureau (IAB). While publishers are leading, agencies and brands are catching up, with many expecting full deployment within the next few years. However, challenges like complexity and data security are prompting the need for clearer strategies, use case definitions, and performance metrics.
Last week, Best Buy Ads launched Social+, an offering that allows brands and agencies to leverage Best Buy’s first-party data for social media campaigns. The tool is currently only available for Meta campaigns on Facebook and Instagram, but will expand to other social media networks in the future, per a press release.