The news: 3D tech firm Infinite Reality acquired Napster for $207 million to integrate the latter’s licensed music streaming service into immersive virtual spaces.
Infinite Reality, which also plans to buy virtual shopping platform Obsess to expand its metaverse reach, intends to use Napster’s brand legacy to build a music-driven metaverse powered by mixed reality.
From music streaming to immersive experiences: Infinite Reality wants to build virtual music venues where fans can get together and watch shows, chat with artists, and even purchase physical merchandise and NFTs.