Alert
November 30, 2021

US Thanksgiving Weekend In-Store and Digital Shoppers, by Day, Nov 2021 (millions)

Methodology

Data is from the November 2021 National Retail Federation (NRF) "2021 Thanksgiving Weekend Consumer Survey" conducted by Prosper Insights & Analytics as cited in press release. 5,759 US adults ages 18+ were surveyed online during November 24-29, 2021. Data has a margin of error of +\-1.3 percentage points.