November 15, 2018

What Are the Leading Challenges Brands Worldwide Face in Managing Ecommerce? (% of respondents, Aug 2018)


Data is from the November 2018 Profitero and Kantar Consulting report titled "The 2019 eCommerce Outlook for Brands." 188 brand manufacturers worldwide were surveyed during July 2018-August 2018. The annual revenues of the companies were $999 million or less (34.7%) and $1 billion or more (54.4%) with the remaining 10.9% not publicly available.