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Technology

As genAI tools grow more complex, error rates climb—raising red flags for marketers who now face mounting risks from inaccurate, overconfident outputs.

In retail, digital twins are virtual replicas of real-world products, stores, or processes, helping retailers model everything from supply chains to store layouts. Digital twins may play an even bigger role in retail now that retailers must navigate the uncertainty around tariffs. Here are four ways they can help retailers prepare and respond.

Apple Q2 revenues grow 5% YoY, but Services are slightly below expectations: Despite revenue gains, tariffs and an antitrust case could cause the tides to turn.

Microsoft moves to kill the password for good: New accounts skip passwords entirely, and users can delete old ones—part of a bigger push to make passkeys the new normal.

Google presents ads with AI chatbot startups Liner, iAsk: The move is part of Google’s strategic effort to lead the AI revolution.

Roku delivered strong Q1 results and acquired Frndly TV: The deal boosts live content and supports subscription growth without overspending.

Halting US shipments reflects how tariff volatility is driving inventory risk, pressuring supply chains, and prompting a realignment of go-to-market strategies. Read online

AI detection and watermarking could improve the user experience but deter brands and creators from experimenting with the technology.

Visual and audio data will feed Meta AI unless voice commands are disabled—placing an ultimatum between convenience and control.

Pushing out contractors to prioritize automation could save costs but risks alienating users, hurting team morale, and compromising content quality in the short term.

Execs face boardroom pressure to scale AI fast, but talent gaps, infrastructure issues, and employee resistance are holding progress back.

Social sharing aims to boost usage, yet without real-time info or buzz, it may struggle to stick

Pitching itself as a collaborator, Substack empowers major outlets like The New Republic and smaller creators to expand their reach.

Lightrun isn’t building code—it’s safeguarding it, offering proactive debugging that major players like Microsoft and Salesforce trust to catch AI-generated mistakes before they cause chaos.

Microsoft’s once-controversial Recall tool, now optional and biometric-locked, could set Copilot+ PCs apart by helping users easily search their digital lives.

Holiday traffic surged with AI bots, but trust issues, security concerns, and web design flaws risk halting the agent revolution before it scales.

Despite new safeguards, Meta faces backlash after chatbots discussed sexual topics with teens, threatening trust among parents, regulators, brands, and the celebrities lending their voices.

On today’s podcast episode, we discuss what traveler media can do that retail media can’t, what makes travelers more receptive to personalized ads, and the possibilities that emerge once fast, free WiFi becomes ubiquitous on planes. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Sarah Marzano, and the CEO of MileagePlus, United Airlines Richard Nunn. Listen everywhere and watch on YouTube and Spotify.

CEO Aravind Srinivas says Comet will track user activity to build deep profiles for hyperpersonalized ads but risks alienating privacy-focused users.

A new domain and improved desktop tools are part of Meta’s strategy to win over disillusioned X users and prove Threads’ value to advertisers.