Retailers aren’t waiting for Black Friday to kick off their holiday campaigns. Since October 1, linear TV holiday ad spend reached $475.1 million, up 13.2% YoY, according to iSpot. Weekly spending has also climbed steadily, indicating brands are frontloading their budgets to capture demand across all of Q4.
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Become a Client33% of US restaurant diners discover promotions via email/newsletters and 32% via social media, according to a September 2025 survey from YouGov.
On today's podcast episode, we discuss the unofficial list of retail moves we're most thankful for. This month—because it's Thanksgiving Eve—host Suzy Davidkhanian, Arielle Feger, Becky Schilling, and Emmy Liederman (aka The Committee) have put together a very unofficial list of the top eight retailers they're watching, based on strategies, launches, and collaborations we’re genuinely thankful for — the moves that made us smile, surprised us, or gave us hope for where retail is heading. In this episode, Committee members Suzy Davidkhanian and Emmy Liederman will defend their list against Senior Analyst Zak Stambor and Analyst Rachel Wolff, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Brands and retailers are struggling to keep up with changes to the shopper experience as consumers adopt genAI-powered “click-less journeys.”
SitusAMC—a vendor to banks including JPMorgan Chase, Citi, and Morgan Stanley—had a data breach whose scope and severity it’s still investigating. The compromised data was related to residential mortgages and may include Social Security numbers and other personally identifiable information. Even the best-prepared financial services companies need to be ready to respond to data breaches. Vague assurances before or after a breach suggest bankers aren’t paying attention to necessary details. They must be explicit and transparent about safeguards and breach remediation.
Revolut sold shares that valued the company at $75 billion. The amount raised was unclear, but the buyers included several venture firms and asset management firms that commonly invest in private shares. Revolut’s global success has been remarkable. But it may just crowd the graveyard of foreign neobanks that have tested the US waters. N26 quit in 2022 after two years. When Bunq tried in 2023, it gave up after getting tied up in regulatory reviews. Monzo still operates in the US but gave up hope of getting a banking license. Incumbents have a lot to fear, but Revolut doesn’t have a slam dunk.
Canada published the draft of its Stablecoin Act as part of its Budget 2025 Implementation Act. It applies to stablecoins issued by entities that are not prudentially regulated. For Canadian banks and fintechs, the impending legislation signals that stablecoins are normalizing everywhere as a regulated alternative to cash as a store of value and for electronic payments. The use cases are particularly interesting for Canadian financial institutions and stablecoin issuers who will use stablecoins to move money across the US border.
Consumers increasingly have a negative perception of generative AI (genAI) in the creator economy while fewer see it positively, per a Billion Dollar Boy Study. AI is becoming a necessity across marketing strategies. Negative consumer attitudes toward AI in the creator economy suggest that it’s not whether advertisers and creators use AI, but how they use it that will determine if they see success or face backlash.
A slate of retailers boosted their outlooks following strong Q3 performances, a positive sign as the industry heads into the most important shopping period of the year. Best Buy, Dick's Sporting Goods, Abercrombie & Fitch, and Kohl's all updated their FY sales guidance, pointing to ongoing consumer resilience despite growing pessimism about the state of the economy and personal finances. The outlook for holiday spending is notably stronger than it appeared earlier this year: We expect sales in November and December to rise 3.6% YoY, slower than last year’s 4.4% growth but a significant upgrade from our May forecast.