71% of US marketers say establishing ethical and privacy standards should be the top priority when preparing for a future where consumers delegate tasks to AI agents, according to an October 2025 survey from the Association of National Advertisers and The Harris Poll.
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Become a ClientNewsletters are becoming creator power centers; onfluencers owning their audiences is reshaping how they monetize—and how brands leverage those audiences.
Years of litigation over allegedly misleading marketing nears a close, but reputational damage could linger.
Banks, crypto companies, and Congress continue to grapple with regulating the space.
Advice for the emerging affluent goes far beyond digital tools.
This FAQ breaks down livestream shopping trends and what they mean for marketers
Our analysts (or “bakers”) compete in a Great British Bake Off–style episode, discussing why podcasts will be more important to digital audio marketers than music and how FAST services will help push AVOD viewership across the 200 million milestone. Join Senior Director of Podcasts and host Marcus Johnson, along with Principal Forecasting Writer Ethan Cramer-Flood and Senior Director of Forecasting Oscar Orozco. Listen everywhere, and watch on YouTube and Spotify.
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This FAQ breaks down what’s next for the creator economy and how marketers should respond.
This FAQ outlines what marketers need to know to connect with Gen Z.