51% of US digital food and beverage buyers purchased food or beverage on Amazon, including AmazonFresh and Whole Foods, in the past 30 days, according to a May survey from Bizrate Insights and EMARKETER.
The world's top companies rely on EMARKETER for today's industry news and data validation to make big picture strategy decisions.
Become a ClientIssuers have an opportunity to win consumers back and build stronger loyalty.
Paze needs to onboard more merchants if it’s going to translate that bump into sustained adoption.
Travel platforms should integrate into AI platforms that prioritize security to retain commercial users’ trust in agent delegation.
On today’s podcast episode, we discuss the three biggest questions surrounding Meta right now: Will the company create the next big social network? Will people really watch Instagram on TV? What AI agent will Meta release after rolling out its shopping agent? And more. Join Senior Director of Podcasts and host Marcus Johnson, along with Senior Analyst Minda Smiley and Principal Analyst Max Willens. Listen wherever you get your podcasts, or watch on YouTube, Apple Podcasts, or Spotify.
45% of US Gen Z digital audio listeners play video games while they listen, compared with 28% of listeners overall, according to a March survey from The Harris Poll and EMARKETER.
Nielsen to acquire DoubleVerify for $2.15 billion: The deal pairs audience measurement with verification, improving CTV accountability.
Meta faces brand-safety scrutiny: Monetized account payouts reach pages that appear to violate its rules, an Australian news report finds.
India is emerging as a leading market for AI-powered commerce, supported by high genAI adoption, growing acceptance of agentic shopping, and consumers’ willingness to share data in exchange for better AI experiences.