Shorts wants to take ad dollars from TikTok: YouTube uses the NewFronts to tout their short-form video format.

Snapchat's Q1 revenues fall short of expectations: Despite lower ARPUs, Snap's saving grace is its coveted younger audience.

While Google and Meta race ahead on generative AI, agencies slam the breaks: Major agency BBDO warned employees against using generative AI for client work.

Roku stands its ground in Q1 as revenues edge up 1%: Roku has the third-largest share of CTV spending, showing how tight the market is.

Microsoft and Google report solid quarterly results amid slow economy: With AI transforming the future of search, is Microsoft gaining a perceived edge in innovation?

Google’s generative AI is a landmark moment for advertising: Legal issues have slowed generative AI’s use, but the ad duopoly’s support will start a flood.

Meta's social VR platform, Horizon Worlds, opens to teens: Lawmakers have concerns, but the Facebook parent is adamant on building its metaverse user base.

Snapchat+ hits 3 million subscribers in part thanks to MyAI chatbot, while Snap focuses on partnerships and exclusive content to boost engagement.

Exclusive podcasts didn’t pay off for Spotify: With slower listener growth overall, the company is bringing some shows to rival audio platform

Netflix Q1 shows growth is becoming harder to achieve: Paid sharing will prove dividends—as will strength in global markets.

What Google’s rumored AI search engine means for digital advertising: Internal documents show that ad placements are top-of-mind as Google plunges into AI.

Nielsen regains key MRC accreditation ahead of 2023 upfronts: This comes as a number of measurement rivals go after the incumbent leader’s turf.

Publishers launch AI task forces as anxiety swirls: Amid speculation that AI could hurt the industry’s jobs, publishers try to get their bearings.

CTV to continue strong US growth: Households using the format to more than double pay TV in 2024, aided by tech shifts.

The FTC spots a trust problem in health and wellness advertising: Nearly 700 brands including Unilever and Coca-Cola are warned for misleading ads.

HBO and Discovery+ going to the “Max”: Combined streaming service kicking off in May will bring new business leads for advertisers. Read online.

Lemon8 makes a splash in US as lawmakers mull TikTok ban: New app quickly gains followers, but Chinese ownership could raise concern.

Latin America social network shifts to aid Instagram, TikTok, and Snap: Video-centric platforms are winning young users.

A ban isn’t swaying brands from spending on TikTok: Apple, Pepsi, and DoorDash are among brands increasing ad spend despite hefty political problems.

Should brands trust Meta’s generative AI? The company promises to release easy creative advertising tools, but the tech has landed companies in large legal battles.