Hobbies and interests had a 1.9% clickthrough rate (CTR) in Q2 2024, putting the industry ahead of others including arts and entertainment (1.2%) and automotive (1.2%), according to exclusive data from AdRoll.

The new AI model empowers marketers and hobbyists alike with streamlined video creation, pushing the company ahead in the booming genAI video market.

Google and Meta landed slightly below expectations in Q3, allowing a collection of hungry competitors to inch ahead. But overall, the ad industry remains healthy. Sports events drove streaming and CTV to record gains, and retail media continues to be the sector’s fastest-growing ad channel.

With revenues soaring 94% to $35.1 billion, it dominates AI hardware, but Big Tech’s in-house chip ambitions could challenge its position.

On today’s podcast episode, we discuss the big questions Meta is hearing from advertisers, the interplay of analytics and marketing, and the argument for removing the distinction between brand and performance marketing. Tune in to the discussion with Vice President and Principal Analyst Jasmine Enberg and Chief Marketing Officer and Vice President of Analytics at Meta Alex Schultz.

Threads enhances browsing with custom feeds: faster, simpler feed setup aims to attract users amid bluesky’s accelerating growth.

A forced sale could upend Google’s ad revenue streams, alter the search landscape, and open the browser market to new competition.

The rapid growth of genAI has the potential to remake marketing and customer experiences in Asia-Pacific. Here’s how surging investment, consumer enthusiasm, and the evolving regulatory landscape are reshaping digital marketing.

Aimed at teens and active users, this move could enhance personalization, increase engagement, and boost Meta’s ad appeal.

Critical flaws in its flagship AI hardware force Nvidia into a rushed redesign, threatening delayed shipments and sparking doubts about the AI industry’s breakneck expansion.

Rapid user growth highlights demand for decentralized, ad-free feeds, but scalability and monetization remain critical hurdles for long-term success.

His track record of investigating Silicon Valley hints at regulatory shake-ups, though ethical controversies may cloud his confirmation path.

EU penalties and a US trial highlight growing pressure on Big Tech acquisitions and market practices.

Threads gets ads in 2025 and rapidly gains on X: Threads user count is soaring as news publishers and celebrities flee Musk’s platform.

From the rise of sophisticated AI-driven tools to new policies reshaping data privacy and competition, 2025 promises to be a year of relentless change. Companies that adapt will thrive, while others risk being left behind in a swiftly moving market.

Amazon’s program democratizes access to compute resources and raises concerns about aligning corporate goals with academic freedom.

Pinterest gets an Amazon bump, but the holiday is gray: A lower- than- expected Q4 forecast and heavy spending sent its stock tumbling.

The partnership, hosted by AWS, could solidify Anthropic’s reputation as a trusted AI provider for high-risk government applications.

Meta and Roblox show how teen safety has become a priority: A year of heavy scrutiny from regulators has prompted similar platforms to overhaul protections.

On today’s podcast episode, we discuss Meta’s new AI search initiative, what the 2023 “year of efficiency” has meant for 2024, and what to make of Threads at this point. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Vice President and Principal Analyst Jasmine Enberg.