Adults 35 and older made up 62% of Reddit's 124.5 million US unique visitors in March 2026, with 25-to-34-year-olds the largest single cohort at 29.6 million, according to an April 2026 Comscore report.

Pop Mart's US site/app traffic crashed from a peak of 2.6 million unique visitors in June 2025 to just 285,000 in March 2026, an 89% drop in nine months as Labubu-mania faded, according to an April 2026 Comscore report.

Taco Bell's app reached 17.2 million US unique visitors in March 2026, up from 14.8 million a year earlier and overtaking Domino's as the second most-visited fast food app behind McDonald's, according to a May 2026 Comscore report.

58% of CFOs worldwide cite increasing AI technology investments as a top growth strategy, putting AI ahead of expanding product offerings (53%), hiring (47%), and new-market expansion (46%), according to a January survey from Coupa.

85% of US adults trust their bank as an information source vs. just 62% who trust AI, putting financial institutions 23 points ahead of artificial intelligence, according to a February survey from TD Bank.

41% of US adults skip retail mobile apps because they prefer shopping in-store to see products in person, the top reason cited above payment privacy (33%) and phone storage (33%), according to a March 2026 survey from Ipsos.

46% of US genAI assistant users are resistant to both AI advertising and agentic AI commerce, more than the share open to either format, according to a January survey from Mod7 Research Strategy.

60% of US senior decision-makers trust independent incrementality testing most among marketing measurement solutions, 20 points ahead of media mix modeling (40%) and nearly double in-platform reporting (37%), according to a January survey from Haus.

40% of US adults say "high protein" labels are most likely to drive grocery purchases, beating "all natural" (38%), "low sugar" (35%), and every other claim, according to a December 2025 survey from Zappi.

57% of US B2B decision-makers use search engines during early research, more than any other channel, according to a January 2026 survey from Reddit and SurveyMonkey.

68% of PPC professionals at agencies worldwide say their agency is automating repetitive tasks to increase efficiency and cut costs, the top AI-evolution response in a December 2025 survey from PPCSurvey.

55% of US enterprise ecommerce decision-makers measure agentic commerce success by revenue growth, the top KPI in Logicbroker's December 2025 study and the only metric cited by a majority.

44% of US college sports fans say sponsorship influences their purchase decisions, including 14% who actively prioritize sponsored brands, according to a February study from Big Chalk.

65% of US marketers and agency executives say digital billboards best support connected commerce goals, the top OOH format named in OAAA and Winterberry Group's March 2026 report.

35% of US QSR loyalty members say points expiring too quickly is their top frustration with loyalty programs, the No. 1 complaint in Alchemer's March 2026 study, eight points clear of the next gripe.

28% of social media users worldwide say their top brand turn-off is posting unlabeled AI-generated content, the No. 1 grievance in Sprout Social's Q1 2026 Pulse Survey, beating engagement bait by 5 points.

72% of US Gen Z consumers trust customer reviews when evaluating brands, the most cited source by a wide margin, according to a February study from We Are Talker.

45% of US adults cite concerns about how their data is collected or used as their top worry about AI shopping, according to a January survey from Omnisend.

70% of marketers worldwide say generative AI is the most important consumer trend they're watching, nearly 6x the share tracking the metaverse (12%), according to November 2025 data from Mediaocean.

Only 7% of consumers say visible AI-generated marketing content makes them trust a brand more, while 31% say it makes them trust the brand less, according to December 2025 data from Klaviyo and Datalily.