On today's episode, we discuss the significance of Amazon securing the rights to NFL Thursday Night Football, how the broadcast could look different, and what other tech players might secure sports rights in the future. "In Other News," we talk about whether video streaming platforms looking too similar is a problem and what to make of two Snapchat ad execs going to Netflix. Tune in to the discussion with our analysts Andrew Lipsman and Paul Verna.
In the year since NCAA athletes have been able to cash in on their names, images, and likenesses (NIL), celebrity college athletes are just catching up to the opportunities other celebrities have.
Some are calling the program designed to help Black and Hispanic families achieve home ownership ‘predatory lending.’
Cash App users can now pay on popular retail sites like American Eagle and JD Sports, which can help Block boost payments volume and revenues.
Last week, lumber prices fell as much as 4%, moving closer to pre-pandemic numbers, per Business Insider. This could be a sign of easing inflation, but it could also bring about a housing market slowdown. While we wait to see how the market shakes out, let’s take a look at where home improvement sits after a solid second quarter.
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss mobile shopping behaviors and the metrics to pay attention to going forward. Then for "Pop-Up Rankings," we rank the top four mobile shopping apps that will shape the future of mcommerce. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Yory Wurmser.
Lower-income consumers are cutting back on spending: The segment is feeling inflation’s pinch, which has hurt sales at Five Below, TJ Maxx, and Nordstrom Rack.
Triller’s in trouble: Despite a $200 million raise, legal turmoil has eliminated any comparisons to TikTok.
Among US podcast ads, pre-roll spots generated about 5% more website visits during Q2 than those in the middle of an episode. While that margin is fairly slim, both placements produced better results than post-roll, likely because earlier spots catch listeners before they drop off.
6 Amazon warehouses, 6 solar fires: Solar panel fires and explosions at Amazon facilities were linked to poor installation practices. The problem underscores the need for more cleantech training and safety.
The payments fintech launched an ewallet to tap digital payments demand in Europe.
Personalization pays if brands get it right: Consumers want content tailored just for them, but the challenges can be daunting for marketers.
Disney looks to emulate Amazon with membership offering: The entertainment giant could also advance its flywheel by introducing in-app commerce for Disney+ and improving cross-selling opportunities.
Nearly $2 billion in US out-of-home (OOH) ad spend went to billboards in Q2, accounting for about three-fourths of OOH. That said, billboards’ share decreased by 9 percentage points with that money going to transit as commuters return to buses and trains.
Shopify warns merchants against using Amazon’s ‘Buy with Prime’ service: The move is a sign that Shopify is growing concerned about its ability to combat the retail giant.
Overall digital ad spending in the US is set to grow by 17.8% in 2022, a steep deceleration from 2021’s 38.3% boom but still ahead of 2020’s pandemic-skewed slowdown. Industry-level digital ad spending has mirrored these extreme swings in recent years—with individual highs and lows often spread far apart from the median. Starting this year, however, most industries will settle into more steady spending patterns closer to the national average.
This week, our Reimagining Retail podcast crew gave their predictions on what will drive the next phase of ecommerce growth, ranked from least “spicy” to four-alarm fire.
On today's episode, we discuss what brand new forecasts the forecasting team cooked up in Q2, including influencer marketing spend by platform and tier, luxury ecommerce, and US prescription drug sales. "In Other News," we talk about Apple Pay's meteoric rise and what DoorDash's Q2 performance says about the future of the food delivery space. Tune in to the discussion with our senior forecasting analyst Iwona Drapala and director of forecasting Peter Newman.
Virtual Incision’s plans for a robotic space visit highlight the need to make digital surgery devices much smaller.