Cotd Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Cotd
Over 60% of Olympic opening ceremony streaming time occurred on non-TV devices

Over 60% of Olympic opening ceremony streaming time occurred on non-TV devices

Article
Aug 16, 2021

How Olympic viewers streamed the opening ceremony

Overtargeted video ads more frustrating than high ad load, US internet users say

Overtargeted video ads more frustrating than high ad load, US internet users say

Article
Aug 12, 2021

This is the leading complaint about ad-supported video

The top 15 mobile apps for US smartphone app users

The top 15 mobile apps for US smartphone app users

Article
Aug 12, 2021

YouTube’s on top and on the go

Venmo doesn’t break the top 5 most downloaded P2P payment apps worldwide

Venmo doesn’t break the top 5 most downloaded P2P payment apps worldwide

Article
Aug 11, 2021

The top 10 P2P payment apps worldwide

US back-to-school spending remains strong for pandemic-related items this year

US back-to-school spending remains strong for pandemic-related items this year

Article
Aug 10, 2021

How the pandemic changed back-to-school shopping

US asset management app downloads skyrocketed in H1 2021

US asset management app downloads skyrocketed in H1 2021

Article
Aug 09, 2021

Asset management apps’ 200% crypto boost

Mobile gaming’s $1 billion club has grown tenfold since 2016

Mobile gaming’s $1 billion club has grown tenfold since 2016

Article
Aug 06, 2021

Mobile gaming’s multibillion-dollar market

Credit and debit cards are nearly tied in popularity among US credit card owners

Credit and debit cards are nearly tied in popularity among US credit card owners

Article
Aug 04, 2021

Credit or debit? US credit card owners are torn

US B2B advertisers are poised to spend more on mobile than nonmobile

US B2B advertisers are poised to spend more on mobile than nonmobile

Article
Aug 03, 2021

When will mobile surpass nonmobile in B2B ad spend?

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UPS and Kohl’s are the top US locations for Amazon returns

UPS and Kohl’s are the top US locations for Amazon returns

Article
Aug 02, 2021

These partnerships streamlined Amazon’s returns process

Social media holds more sway over millennials than Gen Z

Social media holds more sway over millennials than Gen Z

Article
Jul 30, 2021

The generation most influenced by social media

The top 15 US companies in retail ecommerce sales growth

The top 15 US companies in retail ecommerce sales growth

Article
Jul 29, 2021

here Etsy outperforms Amazon

The preferred products of buyers in China’s $300 billion livestreaming ecommerce market

The preferred products of buyers in China’s $300 billion livestreaming ecommerce market

Article
Jul 28, 2021

The top 15 livestream shopping categories in China

As Gen Zers enter adulthood, their anxieties are also maturing

As Gen Zers enter adulthood, their anxieties are also maturing

Article
Jul 27, 2021

Here are Gen Z’s top anxieties

People in Japan don't think the Olympics should be happening

Article
Jul 22, 2021

The Olympics start today, but should they?

Social buyer penetration will remain highest in China this year

Social buyer penetration will remain highest in China this year

Article
Jul 21, 2021

Where are people buying into social buying?

News podcasts lead the pack in US ad revenue share

News podcasts lead the pack in US ad revenue share

Article
Jul 20, 2021

The top podcast genres for ad dollars

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