Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon

Q&A: How Amazon is empowering local retailers

Article
Nov 12, 2021

We spoke with Pat Bigatel, general manager of Amazon ShopLocal, which helps third-party sellers reach more customers by listing products in Amazon’s store and offering local customers the opportunity for same-day order pickup. Amazon Local Selling launched in October 2021 as a way to extend support to local retailers.

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Audio
Nov 11, 2021

On today's episode, we discuss Spotify's Q3 earnings, the company's growing ad business, and the viability of video podcasts. We then talk about Amazon building a new music-centric live audio app and who is winning the gaming platform war. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Peter Vahle.

US connected TV advertising will approach 60% growth by year-end

US connected TV advertising will approach 60% growth by year-end

Article
Nov 10, 2021

Connected TV (CTV) ad spend will reach $14.44 billion this year, up 59.9% from 2020.

Venmo pushes toward profitability with new Amazon tie-up

Article
Nov 10, 2021

Amazon customers will be able to checkout with Venmo in 2022, which should drive the app’s revenues.

Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Article
Nov 09, 2021

It’s not alone in the race. An influx of new BaaS entrants indicates the emergence of an industry to underpin embedded banking.

The top 15 US companies ranked by ecommerce sales growth

The top 15 US companies ranked by ecommerce sales growth

Article
Nov 09, 2021

Apple and Chewy will see the fastest ecommerce sales growth of the top 15 online retailers in the US this year, at 25.7% and 25.0% over 2020, respectively.

These three companies will pocket 64.0% of all US digital ad spending in 2021

These three companies will pocket 64.0% of all US digital ad spending in 2021

Article
Nov 08, 2021

The triopoly of Google, Facebook, and Amazon will rake in 64.0% of this year’s $211.20 billion in US digital ad spending, about the same share as 2020 and up 1 percentage point from 2019.

Google, Facebook, and Amazon to account for 64% of US digital ad spending this year

Google, Facebook, and Amazon to account for 64% of US digital ad spending this year

Article
Nov 03, 2021

US digital ad spending will soar past $200 billion this year, marking 38.3% growth from 2020. The triopoly of Google, Facebook, and Amazon will make up 64.0% of all US digital ad spending this year, about the same share they possessed in 2020.

Zip anticipates strong holiday season amid BNPL blitz—but with more competition

Article
Nov 01, 2021

Zip’s preholiday shopping event clocked stellar numbers, but diversification and increased credit card use might challenge BNPL growth.

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how
Amazon will corner 41.0% of the US retail ecommerce market this year

Amazon will corner 41.0% of the US retail ecommerce market this year

Article
Oct 29, 2021

Amazon maintains its commanding lead in the US retail ecommerce space, generating 41.0% of the sales this year.

The Weekly Listen: Amazon's 'fourth screen' robot, the creator economy, and noticing ads

The Weekly Listen: Amazon's 'fourth screen' robot, the creator economy, and noticing ads

Audio
Oct 29, 2021

On today's episode, we discuss whether Amazon's new home robot could be the "fourth screen," the significance of the creator economy, online shopping's ceiling, how much people notice social media ads, YouTube's upcoming Holiday Stream and Shop event, the real meaning of freedom at work, an explanation of who you’ve been dreaming about, and more. Tune in to the discussion with eMarketer analyst Blake Droesch and senior analysts at Insider Intelligence Audrey Schomer and Ross Benes.

Apple and Amazon further climate commitments as sustainability race heats up

Article
Oct 28, 2021

Big Tech invests heavily in sustainability as consumer and regulator concerns ramp up: Apple and Amazon announced progress toward their environmental initiatives ahead of a United Nations climate change conference.

US Connected Cars Forecast 2021

US Connected Cars Forecast 2021

Report
Oct 27, 2021

Connected vehicles are changing the nature of transportation and mobility. Players in the traditional automotive ecosystem—including retailers and marketers—are using the massive amounts of data connected cars produce to enhance brand loyalty, create new revenue streams, and drive business growth.

Amazon digs deeper into healthcare with Alexa Smart Properties

Article
Oct 26, 2021

Amazon’s new Alexa-powered tool for hospitals and senior living centers keeps providers and patients more connected—a sign Amazon wants a bigger piece of the senior care market.

Starbucks and Instacart look to new payments and checkout tech to drive growth

Article
Oct 21, 2021

Starbucks is reportedly considering cashierless cafes using Amazon’s Just Walk Out tech, and Instacart will acquire smart cart provider Caper AI.

Gorillas’ $1 billion raise underscores the market opportunity for last-mile and fast grocery services

Gorillas’ $1 billion raise underscores the market opportunity for last-mile and fast grocery services

Article
Oct 20, 2021

Gorillas’ $1 billion raise underscores the market opportunity for last-mile and fast grocery services: The US and EU markets are both heating up, putting pressure on Amazon and Instacart—but is the category sustainable?

Consumers to get jump-start on holiday shopping this year

Consumers to get jump-start on holiday shopping this year

Article
Oct 19, 2021

This year’s holiday shopping season will once again kick off early with consumers motivated to avoid shipping delays and out-of-stock items.

Amazon prioritizes search results for its own products above competitors, per The Markup report

Article
Oct 18, 2021

Amazon’s search results prioritize its own products and could draw regulator scrutiny: An investigation from The Markup found Amazon buries competing products and often hides information about sponsored search results from users.

US Holiday Shopping 2021

US Holiday Shopping 2021

Report
Oct 18, 2021

Retail sales for the 2021 US holiday season will soar as brick-and-mortar shopping returns with a vengeance and ecommerce maintains double-digit growth rates.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or