Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon

UK Visa credit card ban is Amazon’s latest offensive against transaction fees

Article
Nov 18, 2021

The etailer is taking a more aggressive approach after imposing surcharges in Australia and Singapore.

US Connected TV Advertising 2021

US Connected TV Advertising 2021

Report
Nov 18, 2021

Connected TV ad spending continues to expand substantially.

Which US podcast publishers are most popular?

Which US podcast publishers are most popular?

Article
Nov 17, 2021

iHeartRadio is the most popular US podcast publisher, with 30.0 million people tuning in to its podcasts in September.

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Audio
Nov 16, 2021

On today's episode, we discuss the most interesting takeaways from Amazon's Q3 earnings, why the online store's sales hit the brakes, and how Amazon's ad business is coming along. We then talk about Walmart testing an SMS-assisted ecommerce tool called “Walmart Text to Shop,” how new brick-and-mortar stores might look different, and Pinterest's new shoppable live series called Pinterest TV. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

Google lost an appeal over $2.8 billion EU fine as Big Tech antitrust waves rise

Article
Nov 12, 2021

Google’s $2.8 billion EU antitrust fine is the latest in a wave of action against Big Tech: The search giant and other major tech firms face criticism across the globe for anti-competitive search practices, and new regulation could forever change their hold on digital markets.

Of the top US retailers, Apple expects the strongest holiday ecommerce sales

Article
Nov 12, 2021

While Amazon has the largest share of holiday ecommerce sales this year at 41.9%, Apple will post the strongest growth at 36.9%.

Q&A: How Amazon is empowering local retailers

Article
Nov 12, 2021

We spoke with Pat Bigatel, general manager of Amazon ShopLocal, which helps third-party sellers reach more customers by listing products in Amazon’s store and offering local customers the opportunity for same-day order pickup. Amazon Local Selling launched in October 2021 as a way to extend support to local retailers.

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Audio
Nov 11, 2021

On today's episode, we discuss Spotify's Q3 earnings, the company's growing ad business, and the viability of video podcasts. We then talk about Amazon building a new music-centric live audio app and who is winning the gaming platform war. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Peter Vahle.

US connected TV advertising will approach 60% growth by year-end

US connected TV advertising will approach 60% growth by year-end

Article
Nov 10, 2021

Connected TV (CTV) ad spend will reach $14.44 billion this year, up 59.9% from 2020.

Venmo pushes toward profitability with new Amazon tie-up

Article
Nov 10, 2021

Amazon customers will be able to checkout with Venmo in 2022, which should drive the app’s revenues.

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Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Article
Nov 09, 2021

It’s not alone in the race. An influx of new BaaS entrants indicates the emergence of an industry to underpin embedded banking.

The top 15 US companies ranked by ecommerce sales growth

The top 15 US companies ranked by ecommerce sales growth

Article
Nov 09, 2021

Apple and Chewy will see the fastest ecommerce sales growth of the top 15 online retailers in the US this year, at 25.7% and 25.0% over 2020, respectively.

These three companies will pocket 64.0% of all US digital ad spending in 2021

These three companies will pocket 64.0% of all US digital ad spending in 2021

Article
Nov 08, 2021

The triopoly of Google, Facebook, and Amazon will rake in 64.0% of this year’s $211.20 billion in US digital ad spending, about the same share as 2020 and up 1 percentage point from 2019.

Google, Facebook, and Amazon to account for 64% of US digital ad spending this year

Google, Facebook, and Amazon to account for 64% of US digital ad spending this year

Article
Nov 03, 2021

US digital ad spending will soar past $200 billion this year, marking 38.3% growth from 2020. The triopoly of Google, Facebook, and Amazon will make up 64.0% of all US digital ad spending this year, about the same share they possessed in 2020.

Zip anticipates strong holiday season amid BNPL blitz—but with more competition

Article
Nov 01, 2021

Zip’s preholiday shopping event clocked stellar numbers, but diversification and increased credit card use might challenge BNPL growth.

Amazon will corner 41.0% of the US retail ecommerce market this year

Amazon will corner 41.0% of the US retail ecommerce market this year

Article
Oct 29, 2021

Amazon maintains its commanding lead in the US retail ecommerce space, generating 41.0% of the sales this year.

The Weekly Listen: Amazon's 'fourth screen' robot, the creator economy, and noticing ads

The Weekly Listen: Amazon's 'fourth screen' robot, the creator economy, and noticing ads

Audio
Oct 29, 2021

On today's episode, we discuss whether Amazon's new home robot could be the "fourth screen," the significance of the creator economy, online shopping's ceiling, how much people notice social media ads, YouTube's upcoming Holiday Stream and Shop event, the real meaning of freedom at work, an explanation of who you’ve been dreaming about, and more. Tune in to the discussion with eMarketer analyst Blake Droesch and senior analysts at Insider Intelligence Audrey Schomer and Ross Benes.

Apple and Amazon further climate commitments as sustainability race heats up

Article
Oct 28, 2021

Big Tech invests heavily in sustainability as consumer and regulator concerns ramp up: Apple and Amazon announced progress toward their environmental initiatives ahead of a United Nations climate change conference.

US Connected Cars Forecast 2021

US Connected Cars Forecast 2021

Report
Oct 27, 2021

Connected vehicles are changing the nature of transportation and mobility. Players in the traditional automotive ecosystem—including retailers and marketers—are using the massive amounts of data connected cars produce to enhance brand loyalty, create new revenue streams, and drive business growth.

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