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Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon
Insider Intelligence's Retail Trends to Watch in 2022

Insider Intelligence's Retail Trends to Watch in 2022

Report
Dec 03, 2021

As the lines continue to blur between digital and physical channels, retailers will need to master both to entice consumers to continue to return to their brand. Here are five trends they should keep an eye on.

JPMorgan’s hybrid-cloud approach ensures reliability but isn’t affordable for all

Article
Nov 24, 2021

Eschewing a primary provider deal in favor of keeping both public and private clouds reduces risk to service quality. But this pricey approach only works for big financial institutions.

Say goodbye to open brick-and-mortar stores on Thanksgiving

Say goodbye to open brick-and-mortar stores on Thanksgiving

Article
Nov 24, 2021

Thanksgiving store closures return thanks to shifting consumer habits: Increasing online shopping and earlier deal-seeking, plus criticism over opening on Thanksgiving Day, could lead many retailers to forgo the trend for good—Target has already committed to doing so.

Worldwide Digital Ad Spending Year-End Update

Worldwide Digital Ad Spending Year-End Update

Report
Nov 23, 2021

Every national market in the world will finish this year with more ad spending than in 2020. In most categories, worldwide growth records will be shattered. But 2021 was a very unusual year, following a very unusual 2020.

Amazon dominates the fast-emerging retail media ad market

Amazon dominates the fast-emerging retail media ad market

Article
Nov 22, 2021

Amazon’s quiet ascendance to the digital advertising elite has spawned the now fast-emerging trend of retail media advertising.

Amazon’s battle with Visa over merchant card fees could hit US soil

Article
Nov 19, 2021

The etailer may be trying to negotiate a better deal on the billions of dollars’ worth of card fees it pays each year.

UK Visa credit card ban is Amazon’s latest offensive against transaction fees

Article
Nov 18, 2021

The etailer is taking a more aggressive approach after imposing surcharges in Australia and Singapore.

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US Connected TV Advertising 2021

US Connected TV Advertising 2021

Report
Nov 18, 2021

Connected TV ad spending continues to expand substantially.

Which US podcast publishers are most popular?

Which US podcast publishers are most popular?

Article
Nov 17, 2021

iHeartRadio is the most popular US podcast publisher, with 30.0 million people tuning in to its podcasts in September.

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Amazon hits the brakes in Q3, Walmart's 'Text to Shop,' and Pinterest TV launches

Audio
Nov 16, 2021

On today's episode, we discuss the most interesting takeaways from Amazon's Q3 earnings, why the online store's sales hit the brakes, and how Amazon's ad business is coming along. We then talk about Walmart testing an SMS-assisted ecommerce tool called “Walmart Text to Shop,” how new brick-and-mortar stores might look different, and Pinterest's new shoppable live series called Pinterest TV. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

Google lost an appeal over $2.8 billion EU fine as Big Tech antitrust waves rise

Article
Nov 12, 2021

Google’s $2.8 billion EU antitrust fine is the latest in a wave of action against Big Tech: The search giant and other major tech firms face criticism across the globe for anti-competitive search practices, and new regulation could forever change their hold on digital markets.

Of the top US retailers, Apple expects the strongest holiday ecommerce sales

Article
Nov 12, 2021

While Amazon has the largest share of holiday ecommerce sales this year at 41.9%, Apple will post the strongest growth at 36.9%.

Q&A: How Amazon is empowering local retailers

Article
Nov 12, 2021

We spoke with Pat Bigatel, general manager of Amazon ShopLocal, which helps third-party sellers reach more customers by listing products in Amazon’s store and offering local customers the opportunity for same-day order pickup. Amazon Local Selling launched in October 2021 as a way to extend support to local retailers.

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Spotify's ad business emerges, Amazon drops the 'Project Mic,' and gaming platforms

Audio
Nov 11, 2021

On today's episode, we discuss Spotify's Q3 earnings, the company's growing ad business, and the viability of video podcasts. We then talk about Amazon building a new music-centric live audio app and who is winning the gaming platform war. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Peter Vahle.

US connected TV advertising will approach 60% growth by year-end

US connected TV advertising will approach 60% growth by year-end

Article
Nov 10, 2021

Connected TV (CTV) ad spend will reach $14.44 billion this year, up 59.9% from 2020.

Venmo pushes toward profitability with new Amazon tie-up

Article
Nov 10, 2021

Amazon customers will be able to checkout with Venmo in 2022, which should drive the app’s revenues.

Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Green Dot’s riding a BaaS rocket ship, but others are on the same mission

Article
Nov 09, 2021

It’s not alone in the race. An influx of new BaaS entrants indicates the emergence of an industry to underpin embedded banking.

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