YouTube's share of US grocery purchase-intent clicks rocketed from 2.2% to 55.2% YoY, vaulting it from last place to first among social platforms, according to first-quarter data from MikMak.
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Become a ClientOn today’s podcast episode, we discuss how technology has changed the way Rainbow's customers research, compare, and ultimately make purchasing decisions; what the retailer has learned about serving customers that higher-end, luxury, and mainstream retailers could benefit from; and why "every AI experiment designed to replace a person failed, while every experiment designed to make a talented person better succeeded." Tune in to hear the discussion featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Zak Stambor, and David Cost, Chief Digital Officer at Rainbow Apparel.
Amazon will dominate, but rivals are poised to draw deal-driven shoppers.
Energy-driven inflation erodes consumers’ purchasing power, clouding H2 demand.
The success of its planned autonomous tools for travel depends on maintaining consumer trust.
AI is accelerating decision-making across programmatic advertising, but better outcomes depend on the quality of the data feeding those systems. As the industry shifts its focus upstream, advertisers are rethinking how supply, identity, and signal integrity shape performance.
Claude Fable 5 draws a line between public and private AI: Elite access to advance may outpace consumer tools and create a performance gap.
Meta turns ad data into AI fuel: The social giant expands off-site activity data to personalize feeds and AI, boosting relevance while testing user trust.
30.3 million US adults aged 18+ visited Roblox.com in March 2026, each spending an average of 876.6 minutes, or roughly 14.6 hours apiece, according to a March study from Comscore Media Metrix Multi-Platform.
TV’s ROI gap narrows: Comcast-Affinity links ad views to sales, yet privacy gaps and sample bias cloud results