Exclusive experiences like this are helping Amex to win over millennials and Gen Zers

The card program can capitalize on growing interest in crypto ownership

Adding a premium card and other changes could help to improve the program’s profitability

Other airlines like Alaska Airlines have also pushed into the premium space as the cards can bring in higher volume and revenues

A rewards integration coming later this year could make Synchrony a more attractive co-brand partner

Airline and hotel co-brand credit cards are contending with shifting travel spending trends and rising competition from general travel cards. Tapping into Gen Z’s love of experiences and exclusivity can help them stand out in a crowded field.

We may have been a little too early with some of our predictions—rollouts for Paze and FedNow took longer than we expected

Despite overall satisfaction, consumers will make the switch for the right offer. This lack of loyalty should make issuers rethink their retention strategies

Delinquencies, co-brand movement, and the biggest mega-merger yet are just some of the things that will shape the new year.

From Temu’s rise to their interest in dupes, Gen Z prioritized affordability and convenience in 2024. Gen Z consumers also showed interest in in-person shopping, but crowded stores may be limiting their trips to brick-and-mortar retail.

Consumer payment method choice will expand in 2025 as real-time “pay by bank,” iPhone NFC access, and digital credentials take center stage. And financial media networks will turn more payment providers into marketers.

The added perks will likely appeal to Gen Zers and help meet their credit card reward demands

US retail sales via mobile wallets are growing much faster than overall sales. To meet this demand, wallet providers must address consumer expectations and solve growth hurdles.

They seem to be responding well to Amex’s 40 product revamps this year, shrugging off higher annual fees

Co-brands can be a valuable loyalty and revenue driver for merchants, and there’s plenty of room for them to grow

As competition for low-risk prospects heats up, cash-back credit card issuers must understand what features sway key demographics to sign up for a card. No annual fee, introductory rates, and rewards are central.

Leading cash-back credit cards need to drive acquisition in a cutthroat segment of the card market. Our exclusive consumer survey data reveals which emerging features issuers should invest in to win over customers.

The actor’s appeal across generations can help attract users for the company’s debit card and in-store offerings

Chase’s newly launched financial media network has opened the floodgates for other financial institutions. While lucrative on paper, securing advertiser and customer buy-in isn’t guaranteed.